Serra Cap Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Serra Cap's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Serra Cap.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Serra Cap
App Name : Serra Cap
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Idea Maker
Publisher : Instagram,Facebook
Total creative ads during the time period : 132
Duration : 246
Popularity : 7,747
Check ASO Keywords of Serra Cap
2. Serra Cap’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Serra Cap in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Serra Cap in the recent period. As of 2021-03-14, among the Serra Cap‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Serra Cap's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Messenger's proportion is 33.33%,
Audience Network's proportion is 16.67%,
Instagram's proportion is 16.67%,
's proportion is .
In the date of 2021-03-14, Serra Cap‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Serra Cap
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Serra Cap. We can see some advertising trends.
Top 1 Ad Creative of Serra Cap
Ad Details ：
Headline ：ESSE É O APP DA SORTE 📲🍀
Text ：🤑 EDIÇÃO ESPECIAL: CONCORRA A 1 CRETA 0KM 🤑 Já pensou acordar no Domingo com um carrão desse na garagem? 🚘 Só no app Serra Cap você concorre com praticidade 📱🍃 Aproveita que você tá com o celular na mão e compre seu título sem sair de 🏡😍
Top 2 Ad Creative of Serra Cap
Ad Details ：
Headline ：ESSE É O APP DA SORTE 📲🍀
Text ：🤑 EDIÇÃO ESPECIAL: CONCORRA A 1 CRETA 0KM 🤑 Já pensou acordar no Domingo com um carrão desse na garagem? 🚘 Só no app Serra Cap você concorre com praticidade 📱🍃 Aproveita que você tá com o celular na mão e compre seu título sem sair de 🏡😍
Top 3 Ad Creative of Serra Cap
Ad Details ：
Headline ：🍀 ABRACE A SORTE 🍀
Text ：⚠️ ALERTA: É O SEU MOMENTO DE TER 1 CARRO 0KM ⚠️ Tá facinho garantir a sua chance de levar 1 Kwid 0KM + 1 Yamaha Crosser de uma só vez neste domingo! E ainda tem 6 MIL 💰| 4 MIL 💰| 3 MIL 💰| 20 giros de R$ 500 (cada) 🤑 Tudo isso no precinho: APENAS 5 REAIS! Quanto mais títulos comprar + chances de ganhar 🍀 Clique em “COMPRE JÁ” e concorra 😎
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 7 | 7 | 7 |
| Popularity | 64 | 64 | 64 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1920 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Serra Cap in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Serra Cap's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Serra Cap, you can click the app name below to view related reports, or you can find more info in ASOTools.