Shopee BR: 9.9 Shopping Day Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Shopee BR: 9.9 Shopping Day's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Shopee BR: 9.9 Shopping Day.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Shopee BR: 9.9 Shopping Day
App Name : Shopee BR: 9.9 Shopping Day
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer :
Publisher : Instagram,Facebook,Canasta - Card Game,迷宮追逐,Kendama Guide,Voice Texting Pro
Total creative ads during the time period : 10,000
Duration : 1,006
Popularity : 3,834,459
Check ASO Keywords of Shopee BR: 9.9 Shopping Day
2. Shopee BR: 9.9 Shopping Day’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Shopee BR: 9.9 Shopping Day in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Shopee BR: 9.9 Shopping Day in the recent period. As of 2021-03-15, among the Shopee BR: 9.9 Shopping Day‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 12.11%, Playable Ads category's proportion is 0.0%, Image category's proportion is 82.16%, Carousel category's proportion is 5.73%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Shopee BR: 9.9 Shopping Day's the proportion of networks impressions are placed like this:
Instagram's proportion is 29.2%,
Facebook's proportion is 26.26%,
Messenger's proportion is 24.66%,
Audience Network's proportion is 19.87%,
's proportion is .
In the date of 2021-03-15, Shopee BR: 9.9 Shopping Day‘s network with the most ads is Instagram and its proportion is 31.06%.
3. Top 3 Ad Creative Analysis of Shopee BR: 9.9 Shopping Day
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Shopee BR: 9.9 Shopping Day. We can see some advertising trends.
Top 1 Ad Creative of Shopee BR: 9.9 Shopping Day
Ad Details ：
Headline ：燈條實拍圖
Text ：Happy Campers為露營配件專賣店，
專營LED燈條及動力線等露營裝備。
Top 2 Ad Creative of Shopee BR: 9.9 Shopping Day
Ad Details ：
Headline ：燈條實拍圖
Text ：Happy Campers為露營配件專賣店，
專營LED燈條及動力線等露營裝備。
Top 3 Ad Creative of Shopee BR: 9.9 Shopping Day
Ad Details ：
Headline ：Megan Young
Text ：Christmas is just around the corner! Which means… food, food, food! I have to make sure I stay on top of my workouts so that I can still be in tip top shape during the holidays. Yes, even when we’re at the beach, I make sure to squeeze in my workout and stay energized with Nestle Fitnesse Push through with your #FunFitnesseJourney during the holiday season and use my code “NESTMEG” when you get your box of Fitnesse from Shopee! You can get 50 pesos off, no min spend ☺️
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 999 | 1,004 | 5 |
| Popularity | 1,000 | 1,000 | 999 |
| Dimensions | 600 x 314 | 600 x 314 | 768 x 960 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan | Taiwan | Philippines |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Shopee BR: 9.9 Shopping Day in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Shopee BR: 9.9 Shopping Day's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Shopee BR: 9.9 Shopping Day, you can click the app name below to view related reports, or you can find more info in ASOTools.