Sicoob Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sicoob's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sicoob.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sicoob
App Name : Sicoob
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Sicoob Confederação
Publisher : Instagram,Facebook,天天疯狂猜成语,Trivia Brasil,Mixed Word,Calculator Plus
Total creative ads during the time period : 174
Duration : 671
Popularity : 17,193
Check ASO Keywords of Sicoob
2. Sicoob’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sicoob in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sicoob in the recent period. As of 2021-03-16, among the Sicoob‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Sicoob's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-16, Sicoob‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Sicoob
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sicoob. We can see some advertising trends.
Top 1 Ad Creative of Sicoob
Ad Details ：
Headline ：Por que ser cliente se você pode ser dono?
Text ：Por que ganhar sozinho se, junto, você pode ganhar mais? Pelo App Sicoob, você pode ser dono de uma Cooperativa, participar dos resultados financeiros e fazer parte de um movimento que está transformando a vida de milhões de pessoas e seus lugares.
Top 2 Ad Creative of Sicoob
Ad Details ：
Headline ：Por que ser cliente se você pode ser dono?
Text ：Por que ganhar sozinho se, junto, você pode ganhar mais? Pelo App Sicoob, você pode ser dono de uma Cooperativa, participar dos resultados financeiros e fazer parte de um movimento que está transformando a vida de milhões de pessoas e seus lugares.
Top 3 Ad Creative of Sicoob
Ad Details ：
Headline ：Por que ser cliente se você pode ser dono?
Text ：Por que ganhar sozinho se, junto, você pode ganhar mais? Pelo App Sicoob, você pode ser dono de uma Cooperativa, participar dos resultados financeiros e fazer parte de um movimento que está transformando a vida de milhões de pessoas e seus lugares.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 54 | 54 | 54 |
| Popularity | 309 | 309 | 308 |
| Dimensions | 337 x 600 | 600 x 600 | 337 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil,Portugal,Angola | Angola,Brazil,Portugal | Brazil,Portugal,Angola |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Sicoob in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Sicoob's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sicoob, you can click the app name below to view related reports, or you can find more info in ASOTools.