SiguePay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SiguePay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SiguePay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SiguePay
App Name : SiguePay
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Sigue Corp
Publisher : Facebook,Instagram,Treehouse Table,Alarm Clock,AirBrush: Easy Photo Editor,100+ Detox Drinks - Healthy Recipes,Video Mute
Total creative ads during the time period : 153
Duration : 697
Popularity : 18,510
Check ASO Keywords of SiguePay
2. SiguePay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SiguePay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SiguePay in the recent period. As of 2021-03-16, among the SiguePay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 29.63%, Playable Ads category's proportion is 0.0%, Image category's proportion is 70.37%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, SiguePay's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.77%,
Audience Network's proportion is 25.77%,
Instagram's proportion is 25.77%,
Messenger's proportion is 22.69%,
's proportion is .
In the date of 2021-03-16, SiguePay‘s network with the most ads is Facebook and its proportion is 25.93%.
3. Top 3 Ad Creative Analysis of SiguePay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SiguePay. We can see some advertising trends.
Top 1 Ad Creative of SiguePay
Ad Details ：
Headline ：Conveniencia al alcance de tu mano
Text ：¡Envía dinero a familiares y amigos internacionalmente con SiguePay! 🌎
Nuestra aplicación de envios de dinero proporciona velocidad, facilidad y conveniencia al alcance de tu mano. ¡Entérate cómo puedes empezar a usar SiguePay hoy mismo visitando el sitio mencionado más abajo! ⬇️
Top 2 Ad Creative of SiguePay
Ad Details ：
Headline ：Conveniencia al alcance de tu mano
Text ：¡Envía dinero a familiares y amigos internacionalmente con SiguePay! 🌎
Nuestra aplicación de envios de dinero proporciona velocidad, facilidad y conveniencia al alcance de tu mano. ¡Entérate cómo puedes empezar a usar SiguePay hoy mismo visitando el sitio mencionado más abajo! ⬇️
Top 3 Ad Creative of SiguePay
Ad Details ：
Headline ：SiguePay Mobile Money Transfer
Text ：With the SiguePay app, there's no need for you to stand in line or wait to send money to your loved ones. Simply pull out your phone, and you're all set! Click below to learn more. ⬇️
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 195 | 176 | 195 |
| Popularity | 994 | 985 | 980 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Cuba,Spain,Paraguay,Venezuela,Colombia,Argentina,Chile,Peru,Panama,Mexico | Argentina,Peru,Mexico,Panama,Venezuela,Colombia,Paraguay,Chile,Spain,Cuba | Australia,Canada,United Kingdom,United States |
| Language | Spanish | Spanish | English |
Through the above analysis, we can see that the most effective channel for SiguePay in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free SiguePay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SiguePay, you can click the app name below to view related reports, or you can find more info in ASOTools.