SINGER SL Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SINGER SL's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SINGER SL.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SINGER SL
App Name : SINGER SL
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Singer (Sri Lanka) PLC
Publisher : Instagram,Facebook,Avira Antivirus 2020 - Virus Cleaner & VPN,AirBrush: Easy Photo Editor,YouCam Nails - Manicure Salon for Custom Nail Art,Fotor - Photo Editor&Collage
Total creative ads during the time period : 604
Duration : 673
Popularity : 43,516
Check ASO Keywords of SINGER SL
2. SINGER SL’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SINGER SL in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SINGER SL in the recent period. As of 2021-05-25, among the SINGER SL‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 85.71%, Carousel category's proportion is 14.29%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, SINGER SL's the proportion of networks impressions are placed like this:
Facebook's proportion is 37.82%,
Messenger's proportion is 37.82%,
Instagram's proportion is 24.36%,
's proportion is ,
's proportion is .
In the date of 2021-05-25, SINGER SL‘s network with the most ads is Facebook and its proportion is 35.71%.
3. Top 3 Ad Creative Analysis of SINGER SL
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SINGER SL. We can see some advertising trends.
Top 1 Ad Creative of SINGER SL
Ad Details ：
Headline ：Sony TRILUMINOS TV
Text ：Sony TRILUMINOS TV… Life's brilliance, revealed with extra colors… For more information, visit the following links Sony 4K Ultra HD 65" and 75" TVs https://bit.ly/2ZsFnkS Sony 4K Ultra HD 55" TV https://bit.ly/30d5g8w
Top 2 Ad Creative of SINGER SL
Ad Details ：
Headline ：සිංගර් රයිස් කුකර්
Text ：එක එක තාලෙට කෑම හදාගන්න සිංගර් රයිස් කුකර් එකක් ගන්න
Top 3 Ad Creative of SINGER SL
Ad Details ：
Headline ：සිංගර් රයිස් කුකර්
Text ：ගෙදරදීම සිංගර් රයිස් කුකර් එකෙන් වටලප්පම් හදන හැටි මෙන්න!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 270 | 44 | 39 |
| Popularity | 975 | 212 | 194 |
| Dimensions | 1280 x 720 | 426 x 240 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 1 | 1 |
| Countries | Sri Lanka | Sri Lanka | |
| Language | English | NA | NA |
Through the above analysis, we can see that the most effective channel for SINGER SL in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free SINGER SL's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SINGER SL, you can click the app name below to view related reports, or you can find more info in ASOTools.