Skippy - Better English, Better Life! Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Skippy - Better English, Better Life!'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Skippy - Better English, Better Life!.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Skippy - Better English, Better Life!
App Name : Skippy - Better English, Better Life!
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Plain Bagel Inc.
Publisher : Instagram,30 Day Fitness Challenge - Workout at Home,7 Minute Workout,Blue Light Filter - Night Mode, Night Shift,Abs workout 7 minutes,Ameba
Total creative ads during the time period : 361
Duration : 1,355
Popularity : 87,200
Check ASO Keywords of Skippy - Better English, Better Life!
2. Skippy - Better English, Better Life!’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Skippy - Better English, Better Life! in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Skippy - Better English, Better Life! in the recent period. As of 2021-03-16, among the Skippy - Better English, Better Life!‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Skippy - Better English, Better Life!'s the proportion of networks impressions are placed like this:
Facebook's proportion is 70.27%,
Audience Network's proportion is 11.01%,
Messenger's proportion is 9.55%,
Instagram's proportion is 9.17%,
's proportion is .
In the date of 2021-03-16, Skippy - Better English, Better Life!‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Skippy - Better English, Better Life!
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Skippy - Better English, Better Life!. We can see some advertising trends.
Top 1 Ad Creative of Skippy - Better English, Better Life!
Ad Details ：
Headline ：Skippy: English tutor on your hand
Text ：
Top 2 Ad Creative of Skippy - Better English, Better Life!
Ad Details ：
Headline ：Skippy: Better English, better life
Text ：
Top 3 Ad Creative of Skippy - Better English, Better Life!
Ad Details ：
Headline ：Skippy
Text ：Free English tutor on your hand!
Learn English like a native speaker.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 301 | 297 | 297 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 224 x 400 | 224 x 400 | 1200 x 628 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | India | India | India |
| Language | English | Norwegian | English |
Through the above analysis, we can see that the most effective channel for Skippy - Better English, Better Life! in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Skippy - Better English, Better Life!'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Skippy - Better English, Better Life!, you can click the app name below to view related reports, or you can find more info in ASOTools.