Smart Music KH Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Smart Music KH’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Smart Music KH.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Smart Music KH
App Name : Smart Music KH
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Smart Axiata Co., Ltd.
Publisher : USA Weather forecast,Treehouse Table,Universal Email App,SHAREit - Transfer Share,Sweet Selfie Camera:Beauty cam,photoselfie editor,YouCam Nails - Manicure Salon for Custom Nail Art,Tandem Language Exchange: Speak learn languages
Total creative ads during the time period : 275
Duration : 1,270
Popularity : 42,913
2. Smart Music KH’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Smart Music KH in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Smart Music KH in the recent period. As of 2020-09-07, among the Smart Music KH‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 80.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 20.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Smart Music KH’s the proportion of networks impressions are placed like this:
Audience Network’s proportion is 73.02%,
Facebook’s proportion is 18.56%,
Instagram’s proportion is 4.21%,
Messenger’s proportion is 4.21%,
’s proportion is .
In the date of 2020-09-07, Smart Music KH‘s network with the most ads is Audience Network and its proportion is 55.0%.
3. Top 3 Ad Creative Analysis of Smart Music KH
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Smart Music KH. We can see some advertising trends.
Top 1 Ad Creative of Smart Music KH
Ad Details ：
Headline ：Pleng
Text ：អារម្មណ៍ស្រស់ស្រាយគ្រប់ពេលជាមួយ Pleng មិនថាអ្នកនៅទីណាទេ! ដោនឡូត និង ស្ដាប់ចម្រៀងជាង 1...
Top 2 Ad Creative of Smart Music KH
Ad Details ：
Headline ：Pleng
Text ：ដោនឡូត Pleng by Smart ឥឡូវនេះ ហើយអ្នកនឹងអាចលំហែអារម្មណ៍របស់អ្នក...
Top 3 Ad Creative of Smart Music KH
Ad Details ：
Headline ：Pleng by Smart
Text ：Your favourite artists, songs – in one place. Listen to music online or offline – wherever you are, whenever you wish! Old classics? Check! Khmer songs? International jams? Double check! Access songs from Cambodian & International artists in genres that you love. To top it off, get curated jams ...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 89 | 194 | 82 |
| Popularity | 721 | 719 | 617 |
| Dimensions | 400 x 224 | 400 x 224 | 2048 x 1072 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 3 | 1 |
| Countries | Philippines | Australia,United States,United Kingdom,Canada | Cambodia |
| Language | Filipino | English | English |
Through the above analysis, we can see that the most effective channel for Smart Music KH in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Smart Music KH’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Smart Music KH, you can click the app name below to view related reports.