SongPop 2 - Guess The Song Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SongPop 2 - Guess The Song's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SongPop 2 - Guess The Song.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SongPop 2 - Guess The Song
App Name : SongPop 2 - Guess The Song
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : FreshPlanet
Publisher : Instagram,Treehouse Table,Bible Study - Study The Bible By Topic,USA Weather forecast,Water Drink Reminder,TalkU Free Calls +Free Texting +International Call
Total creative ads during the time period : 357
Duration : 1,986
Popularity : 110,826
Check ASO Keywords of SongPop 2 - Guess The Song
2. SongPop 2 - Guess The Song’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SongPop 2 - Guess The Song in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SongPop 2 - Guess The Song in the recent period. As of 2021-03-15, among the SongPop 2 - Guess The Song‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, SongPop 2 - Guess The Song's the proportion of networks impressions are placed like this:
Facebook's proportion is 43.73%,
Audience Network's proportion is 18.98%,
Instagram's proportion is 18.68%,
Messenger's proportion is 18.62%,
's proportion is .
In the date of 2021-03-15, SongPop 2 - Guess The Song‘s network with the most ads is Instagram and its proportion is 27.42%.
3. Top 3 Ad Creative Analysis of SongPop 2 - Guess The Song
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SongPop 2 - Guess The Song. We can see some advertising trends.
Top 1 Ad Creative of SongPop 2 - Guess The Song
Ad Details ：
Headline ：Can you guess faster than your friends?
Text ：Music lovers agree this is one of the most addictive games ever!
Top 2 Ad Creative of SongPop 2 - Guess The Song
Ad Details ：
Headline ：Can you guess faster than your friends?
Text ：Music lovers agree this is one of the most addictive games ever!
Top 3 Ad Creative of SongPop 2 - Guess The Song
Ad Details ：
Headline ：Quick: who sang 'Jump'?
Text ：Music lovers agree this is one of the most addictive music trivia games ever!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 226 | 360 | 324 |
| Popularity | 999 | 997 | 995 |
| Dimensions | 720 x 1280 | 224 x 400 | |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 1 | 3 | 8 |
| Countries | Estonia,Switzerland,Malta,Monaco,Svalbard and Jan Mayen Islands,Belgium,Finland,Greece,San Marino,Liechtenstein,Latvia,Denmark,France,Ireland,Germany,Slovak,Belarus,United Kingdom,Luxembourg | Spain,Guernsey,Estonia,Belarus,Hungary,Poland,Sweden,Romania,Denmark,Russia,Czech,Croatia,Belgium,Germany,Italy,Netherlands,United States,Switzerland,Greece,France | United Kingdom,Australia,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SongPop 2 - Guess The Song in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free SongPop 2 - Guess The Song's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SongPop 2 - Guess The Song, you can click the app name below to view related reports, or you can find more info in ASOTools.