Spare Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Spare's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Spare.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Spare
App Name : Spare
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : DNB ASA
Publisher : Instagram,Facebook,地铁跑酷 - 官方中文版,World Surf League,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),HuffPost - Daily Breaking News & Politics
Total creative ads during the time period : 156
Duration : 626
Popularity : 9,236
Check ASO Keywords of Spare
2. Spare’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Spare in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Spare in the recent period. As of 2021-03-15, among the Spare‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Spare's the proportion of networks impressions are placed like this:
Facebook's proportion is 52.42%,
Instagram's proportion is 47.58%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Spare‘s network with the most ads is Instagram and its proportion is 60.0%.
3. Top 3 Ad Creative Analysis of Spare
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Spare. We can see some advertising trends.
Top 1 Ad Creative of Spare
Ad Details ：
Headline ：Vinn 10 000 kroner
Text ：Opprett sparemålet "I lomma på Silje 2" i Spare-appen.
Top 2 Ad Creative of Spare
Ad Details ：
Headline ：Last ned appen Spare og kom i gang
Text ：
Top 3 Ad Creative of Spare
Ad Details ：
Headline ：Last ned appen Spare og kom i gang
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 30 | 19 | 14 |
| Popularity | 144 | 98 | 82 |
| Dimensions | 600 x 300 | 320 x 400 | 316 x 400 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Norway | Norway | Norway |
| Language | Norwegian | Norwegian | Norwegian |
Through the above analysis, we can see that the most effective channel for Spare in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Spare's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Spare, you can click the app name below to view related reports, or you can find more info in ASOTools.