Spark Challenges Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Spark Challenges's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Spark Challenges.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Spark Challenges
App Name : Spark Challenges
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Virtual Running Club
Publisher : Instagram,Facebook,はやしまナビ,Pedometer - Track My Steps
Total creative ads during the time period : 65
Duration : 328
Popularity : 12,943
Check ASO Keywords of Spark Challenges
2. Spark Challenges’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Spark Challenges in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Spark Challenges in the recent period. As of 2021-02-16, among the Spark Challenges‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-16, Spark Challenges's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-02-16, Spark Challenges‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Spark Challenges
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Spark Challenges. We can see some advertising trends.
Top 1 Ad Creative of Spark Challenges
Ad Details ：
Headline ：Actually stick to your fitness goals this year.
Text ：Be your best self! Participate in weekly/monthly/quarterly challenges and make fitness part of your everyday lifestyle. 1. Complete tasks 2. Reach your goals 3. Earn rewards Learn more at SparkChallenges.app
Top 2 Ad Creative of Spark Challenges
Ad Details ：
Headline ：Actually stick to your fitness goals this year.
Text ：Be your best self! Participate in weekly/monthly/quarterly challenges and make fitness part of your everyday lifestyle. 1. Complete tasks 2. Reach your goals 3. Earn rewards Learn more at SparkChallenges.app
Top 3 Ad Creative of Spark Challenges
Ad Details ：
Headline ：This could be the Spark you need to achieve your fitness goals!
Text ：Are you ready to make fitness part of your lifestyle? Join Spark⚡️Challenges and participate in weekly fitness challenges. Finally become the person you're meant to be. 1. Complete tasks 2. Reach your goals 3. Earn rewards Learn more at SparkChallenges.app
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 27 | 27 | 27 |
| Popularity | 130 | 130 | 130 |
| Dimensions | 1394 x 1536 | 1080 x 1080 | 2048 x 1071 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Spark Challenges in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Spark Challenges's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Spark Challenges, you can click the app name below to view related reports, or you can find more info in ASOTools.