SpeedCard Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SpeedCard's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SpeedCard.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SpeedCard
App Name : SpeedCard
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Infox Comercio e Prestadora de Servicos
Publisher : Instagram
Total creative ads during the time period : 20
Duration : 129
Popularity : 1,520
Check ASO Keywords of SpeedCard
2. SpeedCard’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SpeedCard in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SpeedCard in the recent period. As of 2020-12-24, among the SpeedCard‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-24, SpeedCard's the proportion of networks impressions are placed like this:
Facebook's proportion is 58.96%,
Instagram's proportion is 41.04%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-24, SpeedCard‘s network with the most ads is Facebook and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of SpeedCard
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SpeedCard. We can see some advertising trends.
Top 1 Ad Creative of SpeedCard
Ad Details ：
Headline ：
Text ：Já pensou ganhar um Fiat Mobi 0km ou um iPhone SE nesse final de ano? Participe da Campanha de Natal da ACIJA e faça suas compras até o dia 31/12. Garanta já seu presente de Natal e use seu SpeedCard na hora de fazer o pagamento!
Os sorteios serão realizados nos dias 05/12, 12/12, 19/12, 26/12 e 02/01/2021. Para mais informações, consulte regulamento no site da ACIJA.
#SpeedCardcomVocê #SomosSpeedCard #SpeedCard #SpeedCardTaNaMao #VocêemSegurança #UseNossoApp #ConsumoConsciente #JacutingapeloBrasil
Top 2 Ad Creative of SpeedCard
Ad Details ：
Headline ：
Text ：Já pensou ganhar um Fiat Mobi 0km ou um iPhone SE nesse final de ano? Participe da Campanha de Natal da ACIJA e faça suas compras até o dia 31/12. Garanta já seu presente de Natal e use seu SpeedCard na hora de fazer o pagamento!
Os sorteios serão realizados nos dias 05/12, 12/12, 19/12, 26/12 e 02/01/2021. Para mais informações, consulte regulamento no site da ACIJA.
#SpeedCardcomVocê #SomosSpeedCard #SpeedCard #SpeedCardTaNaMao #VocêemSegurança #UseNossoApp #ConsumoConsciente #JacutingapeloBrasil
Top 3 Ad Creative of SpeedCard
Ad Details ：
Headline ：
Text ：É isso mesmo!!! Na SpeedCard você tem até 45 dias para pagar sua fatura. Viva sem preocupações e tenha mais segurança na hora de fazer suas compras com a gente!
Peça já o seu cartão: (35) 3443-1136
#SpeedCardcomVocê #SomosSpeedCard #SpeedCard #SpeedCardTaNaMao #VocêemSegurança #UseNossoApp #ConsumoConsciente #JacutingapeloBrasil
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 15 | 15 | 14 |
| Popularity | 85 | 85 | 82 |
| Dimensions | 426 x 426 | 426 x 426 | 1200 x 1200 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Portugal,Angola,Brazil | Portugal,Angola,Brazil | Angola,Brazil,Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for SpeedCard in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free SpeedCard's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SpeedCard, you can click the app name below to view related reports, or you can find more info in ASOTools.