Sphere beta Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sphere beta's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sphere beta.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sphere beta
App Name : Sphere beta
Logo：
OS : Android
Network : Audience Network,Google Ads(Admob),Instagram
Developer : Sphere Knowledge Limited
Publisher : UC Mini-Download Video Status & Movies,YouCam Nails - Manicure Salon for Custom Nail Art,Treehouse Table,Video Locker - Hide Videos,Video Merger,Avira Antivirus 2020 - Virus Cleaner & VPN,ActionDirector Video Editor - Edit Videos Fast,Treehouse – Family Organizer,AirBrush: Easy Photo Editor,7 Minute Workout
Total creative ads during the time period : 44
Duration : 333
Popularity : 2,519
Check ASO Keywords of Sphere beta
2. Sphere beta’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sphere beta in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sphere beta in the recent period. As of 2020-04-12, among the Sphere beta‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-04-12, Sphere beta's the proportion of networks impressions are placed like this:
Audience Network's proportion is 28.61%,
Instagram's proportion is 28.61%,
Messenger's proportion is 28.61%,
Facebook's proportion is 14.17%,
's proportion is .
In the date of 2020-04-12, Sphere beta‘s network with the most ads is Audience Network and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of Sphere beta
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sphere beta. We can see some advertising trends.
Top 1 Ad Creative of Sphere beta
Ad Details ：
Headline ：Sphere beta
Text ：Amazon, Google, Facebook, Microsoft, oh my! Download Sphere to chat instantly about all...
Top 2 Ad Creative of Sphere beta
Ad Details ：
Headline ：Sphere beta
Text ：Looking for somewhere to discuss what's happening today? Try Sphere, a new chat app for...
Top 3 Ad Creative of Sphere beta
Ad Details ：
Headline ：Sphere beta
Text ：Got thoughts on the Uber IPO? Or the new Pixel 3A? Download Sphere to chat instantly...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 41 | 28 | 44 |
| Popularity | 151 | 144 | 122 |
| Dimensions | 400 x 208 | 796 x 416 | 749 x 499 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 3 | 1 | 2 |
| Countries | United States,United Kingdom,Australia,Canada | United States,Australia,United Kingdom,Canada | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Sphere beta in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Sphere beta's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sphere beta, you can click the app name below to view related reports, or you can find more info in ASOTools.