SpongeBob: Patty Pursuit Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SpongeBob: Patty Pursuit's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SpongeBob: Patty Pursuit.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SpongeBob: Patty Pursuit
App Name : SpongeBob: Patty Pursuit
Logo：
OS : iOS
Network : Instagram,Facebook,Audience Network
Developer : Nickelodeon
Publisher : Instagram,Facebook
Total creative ads during the time period : 33
Duration : 83
Popularity : 5,944
Check ASO Keywords of SpongeBob: Patty Pursuit
2. SpongeBob: Patty Pursuit’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SpongeBob: Patty Pursuit in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SpongeBob: Patty Pursuit in the recent period. As of 2021-03-12, among the SpongeBob: Patty Pursuit‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, SpongeBob: Patty Pursuit's the proportion of networks impressions are placed like this:
Messenger's proportion is 27.59%,
Facebook's proportion is 24.14%,
Audience Network's proportion is 24.14%,
Instagram's proportion is 24.14%,
's proportion is .
In the date of 2021-03-12, SpongeBob: Patty Pursuit‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of SpongeBob: Patty Pursuit
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SpongeBob: Patty Pursuit. We can see some advertising trends.
Top 1 Ad Creative of SpongeBob: Patty Pursuit
Ad Details ：
Headline ：Save the Secret Formula
Text ：⭐️ Join SpongeBob's quest
👫 Rescue friends
🍔 Save the Krabby Patty formula
👇 Try it only on Apple Arcade
Top 2 Ad Creative of SpongeBob: Patty Pursuit
Ad Details ：
Headline ：Save the Secret Formula
Text ：⭐️ Join SpongeBob's quest
👫 Rescue friends
🍔 Save the Krabby Patty formula
👇 Try it only on Apple Arcade
Top 3 Ad Creative of SpongeBob: Patty Pursuit
Ad Details ：
Headline ：Save the Secret Formula
Text ：SpongeBob: Patty Pursuit is SpongeBob's most epic quest through Bikini Bottom ever! Play it only on Apple Arcade.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 46 | 46 | 46 |
| Popularity | 255 | 255 | 255 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 426 x 426 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Australia,United States,Canada | United Kingdom,Australia,United States,Canada | United States,Australia,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SpongeBob: Patty Pursuit in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free SpongeBob: Patty Pursuit's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SpongeBob: Patty Pursuit, you can click the app name below to view related reports, or you can find more info in ASOTools.