Sportsite Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sportsite's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sportsite.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sportsite
App Name : Sportsite
Logo：
OS : iOS
Network : Messenger,Facebook,Instagram
Developer : Sportsite Global
Publisher : Instagram,POTO - Photo Collage Editor,Fotor - Photo Editor&Collage,拼立得 - 美图拼图相机,Montage Video Musique,开箱模拟器 for 皇室战争
Total creative ads during the time period : 48
Duration : 401
Popularity : 11,928
Check ASO Keywords of Sportsite
2. Sportsite’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sportsite in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sportsite in the recent period. As of 2021-03-15, among the Sportsite‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Sportsite's the proportion of networks impressions are placed like this:
Instagram's proportion is 28.8%,
Facebook's proportion is 28.4%,
Audience Network's proportion is 21.4%,
Messenger's proportion is 21.4%,
's proportion is .
In the date of 2021-03-15, Sportsite‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Sportsite
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sportsite. We can see some advertising trends.
Top 1 Ad Creative of Sportsite
Ad Details ：
Headline ：Free Sports Networking App
Text ：
Top 2 Ad Creative of Sportsite
Ad Details ：
Headline ：Get Sponsored!
Text ：@Sportsite_app is a free app for sportspeople of all levels, allowing you to connect with other athletes and clubs, follow upcoming events, learn training techniques and build an online CV that records your sporting history.
Promote yourself to brands and sponsors and get discovered. Download the free @sportsite_app now.
Top 3 Ad Creative of Sportsite
Ad Details ：
Headline ：Get Sponsored!
Text ：@Sportsite_app is a free app for sportspeople of all levels, allowing you to connect with other athletes and clubs, follow upcoming events, learn training techniques and build an online CV that records your sporting history.
Promote yourself to brands and sponsors and get discovered. Download the free @sportsite_app now.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 166 | 110 | 110 |
| Popularity | 989 | 859 | 854 |
| Dimensions | 320 x 400 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,France,United States,Spain,New Zealand,Australia | Azerbaijan,Korea,Ecuador,Zimbabwe,Greece,Puerto Rico,Oman,Canada,Nigeria,Croatia,Cyprus,Guatemala,Paraguay,Hungary,Philippines,Vietnam,France,Rwanda,Bangladesh | Azerbaijan,Korea,Ecuador,Zimbabwe,Greece,Puerto Rico,Oman,Canada,Nigeria,Croatia,Cyprus,Guatemala,Paraguay,Hungary,Philippines,Vietnam,France,Rwanda,Bangladesh |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Sportsite in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Sportsite's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sportsite, you can click the app name below to view related reports, or you can find more info in ASOTools.