Square Off Chess Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Square Off Chess's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Square Off Chess.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Square Off Chess
App Name : Square Off Chess
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Infivention Inc.
Publisher : Instagram,Facebook,Bible Study - Study The Bible By Topic,Assistant for Android,Chess debuts,HuffPost - Daily Breaking News & Politics
Total creative ads during the time period : 271
Duration : 619
Popularity : 25,329
Check ASO Keywords of Square Off Chess
2. Square Off Chess’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Square Off Chess in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Square Off Chess in the recent period. As of 2021-03-11, among the Square Off Chess‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 21.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 78.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Square Off Chess's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.18%,
Instagram's proportion is 25.18%,
Messenger's proportion is 25.18%,
Audience Network's proportion is 24.47%,
's proportion is .
In the date of 2021-03-11, Square Off Chess‘s network with the most ads is Facebook and its proportion is 25.33%.
3. Top 3 Ad Creative Analysis of Square Off Chess
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Square Off Chess. We can see some advertising trends.
Top 1 Ad Creative of Square Off Chess
Ad Details ：
Headline ：Your own live tournament
Text ：Now video call as you play
Top 2 Ad Creative of Square Off Chess
Ad Details ：
Headline ：The smart connected game-play.
Text ：Anytime, Anywhere in the world.
Top 3 Ad Creative of Square Off Chess
Ad Details ：
Headline ：The smart connected game-play.
Text ：Anytime, Anywhere in the world.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 38 | 38 | 38 |
| Popularity | 191 | 191 | 191 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,Canada,United Kingdom,United States | Canada,Australia,United States,United Kingdom | Canada,Australia,United States,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Square Off Chess in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Square Off Chess's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Square Off Chess, you can click the app name below to view related reports, or you can find more info in ASOTools.