Summoners Era Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Summoners Era's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Summoners Era.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Summoners Era
App Name : Summoners Era
Logo：
OS : iOS
Network : Facebook,Messenger,Instagram
Developer : Fansipan Limited
Publisher : Instagram,Facebook,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,召喚幸福的小貓 【免費養成遊戲】,Royale Summoners - War Of Dragon And Monster,皇帝养成计划Lite - 经典历史模拟游戏
Total creative ads during the time period : 731
Duration : 217
Popularity : 71,289
Check ASO Keywords of Summoners Era
2. Summoners Era’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Summoners Era in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Summoners Era in the recent period. As of 2021-03-15, among the Summoners Era‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 46.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 46.67%, Carousel category's proportion is 6.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Summoners Era's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.63%,
Instagram's proportion is 29.75%,
Messenger's proportion is 19.34%,
Audience Network's proportion is 19.27%,
's proportion is .
In the date of 2021-03-15, Summoners Era‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Summoners Era
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Summoners Era. We can see some advertising trends.
Top 1 Ad Creative of Summoners Era
Ad Details ：
Headline ：🎮 Recommended by App Store
Text ：Become the world’s strongest summoner 🔥 and lead your team to victory in this excellent RPG game!
Top 2 Ad Creative of Summoners Era
Ad Details ：
Headline ：🎮 Recommended by App Store
Text ：Become the world’s strongest summoner 🔥 and lead your team to victory in this excellent RPG game!
Top 3 Ad Creative of Summoners Era
Ad Details ：
Headline ：🎮 Recommended by App Store
Text ：Become the world’s strongest summoner 🔥 and lead your team to victory in this excellent RPG game!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 168 | 168 | 168 |
| Popularity | 983 | 983 | 982 |
| Dimensions | 400 x 400 | 400 x 400 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Summoners Era in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Summoners Era's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Summoners Era, you can click the app name below to view related reports, or you can find more info in ASOTools.