Sunset Secrets Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sunset Secrets's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sunset Secrets.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sunset Secrets
App Name : Sunset Secrets
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Puzzle Point Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 240
Duration : 147
Popularity : 23,377
Check ASO Keywords of Sunset Secrets
2. Sunset Secrets’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sunset Secrets in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sunset Secrets in the recent period. As of 2021-03-15, among the Sunset Secrets‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Sunset Secrets's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.02%,
Messenger's proportion is 25.02%,
Facebook's proportion is 24.98%,
Audience Network's proportion is 24.98%,
's proportion is .
In the date of 2021-03-15, Sunset Secrets‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Sunset Secrets
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sunset Secrets. We can see some advertising trends.
Top 1 Ad Creative of Sunset Secrets
Ad Details ：
Headline ：What are you waiting for?
Text ：Explore this amazing game! 👀🔥
Top 2 Ad Creative of Sunset Secrets
Ad Details ：
Headline ：Enjoy the game!
Text ：Sunset Secrets🌅 is here for you! Just try this game out and you'll be addicted to the story
Top 3 Ad Creative of Sunset Secrets
Ad Details ：
Headline ：Enjoy the game!
Text ：Sunset Secrets🌅 is here for you! Just try this game out and you'll be addicted to the story
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 133 | 104 | 104 |
| Popularity | 409 | 400 | 400 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 3 | 2 | 2 |
| Countries | United Kingdom,United States,Canada,Australia | United Kingdom,United States,Canada,Australia | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Sunset Secrets in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Sunset Secrets's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sunset Secrets, you can click the app name below to view related reports, or you can find more info in ASOTools.