Synthesis and Tower Defense Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Synthesis and Tower Defense's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Synthesis and Tower Defense.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Synthesis and Tower Defense
App Name : Synthesis and Tower Defense
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : ZEUS GAMES PTY LTD
Publisher : Instagram
Total creative ads during the time period : 149
Duration : 21
Popularity : 8,612
Check ASO Keywords of Synthesis and Tower Defense
2. Synthesis and Tower Defense’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Synthesis and Tower Defense in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Synthesis and Tower Defense in the recent period. As of 2020-09-21, among the Synthesis and Tower Defense‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 60.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 32.0%, Carousel category's proportion is 8.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-21, Synthesis and Tower Defense's the proportion of networks impressions are placed like this:
Instagram's proportion is 27.8%,
Messenger's proportion is 27.8%,
Facebook's proportion is 24.09%,
Audience Network's proportion is 20.31%,
's proportion is .
In the date of 2020-09-21, Synthesis and Tower Defense‘s network with the most ads is Facebook and its proportion is 32.0%.
3. Top 3 Ad Creative Analysis of Synthesis and Tower Defense
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Synthesis and Tower Defense. We can see some advertising trends.
Top 1 Ad Creative of Synthesis and Tower Defense
Ad Details ：
Headline ：無限流策略塔防
Text ：
Top 2 Ad Creative of Synthesis and Tower Defense
Ad Details ：
Headline ：無限流策略塔防
Text ：
Top 3 Ad Creative of Synthesis and Tower Defense
Ad Details ：
Headline ：全新休閒塔防手游
Text ：一款沒有wifi也能玩的塔防遊戲🤩開局即送十連抽，超高爆率出橙色砲台🥳不用wifi也能玩，根本停不下來😎
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 20 | 20 | 20 |
| Popularity | 106 | 105 | 105 |
| Dimensions | 236 x 426 | 236 x 426 | 1080 x 1080 |
| Creative Type | Video | Video | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan,Hong Kong,Macau | Taiwan,Hong Kong,Macau | Macau,Hong Kong,Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Synthesis and Tower Defense in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Synthesis and Tower Defense's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Synthesis and Tower Defense, you can click the app name below to view related reports, or you can find more info in ASOTools.