Tandem Bank Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Tandem Bank's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tandem Bank.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Tandem Bank
App Name : Tandem Bank
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Tandem Money Limited
Publisher : 快阅小说 - 免费 全本 网络 小说,逗小猴开心找忍者3 - 我的天天找茬世界,Canasta - Card Game,Idle Quest,Endless Ducker,Instagram,Fake Call Girlfriend Joke,Algebra Game with Equations
Total creative ads during the time period : 598
Duration : 1,105
Popularity : 46,247
Check ASO Keywords of Tandem Bank
2. Tandem Bank’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Tandem Bank in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Tandem Bank in the recent period. As of 2021-03-12, among the Tandem Bank‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Tandem Bank's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Audience Network's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-12, Tandem Bank‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Tandem Bank
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tandem Bank. We can see some advertising trends.
Top 1 Ad Creative of Tandem Bank
Ad Details ：
Headline ：Download Tandem now
Text ：Connecting to the iTunes Store.
Top 2 Ad Creative of Tandem Bank
Ad Details ：
Headline ：Download Tandem now
Text ：Connecting to the iTunes Store.
Top 3 Ad Creative of Tandem Bank
Ad Details ：
Headline ：Save money with Tandem.
Text ：Start saving with Tandem.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 88 | 84 | 75 |
| Popularity | 659 | 622 | 563 |
| Dimensions | 224 x 400 | 600 x 600 | 480 x 720 |
| Creative Type | Video | Image | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,United Kingdom | United States | Canada,United Kingdom,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Tandem Bank in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Tandem Bank's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Tandem Bank, you can click the app name below to view related reports, or you can find more info in ASOTools.