Target Competitive Intelligence|Ad Analysis by SocialPeta

Target Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Target's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Target.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Target

App Name : Target

Logo

Target-SocialPeta

OS : Android

Network : Facebook,Instagram,Pinterest

Developer : Target Corporation

Publisher : Instagram,Facebook,Damas Online,有夠讚電視—看連續劇、聽音樂、看影片、讀新聞,Line給好友超方便,Fotor - Photo Editor&Collage,Colorful Blocks

Total creative ads during the time period : 1,956

Duration : 1,211

Popularity : 227,812

Check ASO Keywords of Target

2. Target’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Target in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Target in the recent period. As of 2021-03-15, among the Target‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 55.48%, Playable Ads category's proportion is 0.0%, Image category's proportion is 41.29%, Carousel category's proportion is 3.23%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Target's the proportion of networks impressions are placed like this:

Facebook's proportion is 29.95%,

Instagram's proportion is 29.87%,

Audience Network's proportion is 21.67%,

Messenger's proportion is 15.75%,

Google Ads(Admob)'s proportion is 2.76%.

In the date of 2021-03-15, Target‘s network with the most ads is Facebook and its proportion is 34.84%.

3. Top 3 Ad Creative Analysis of Target

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Target. We can see some advertising trends.

Top 1 Ad Creative of Target

Ad Details :

Headline :

Text :51.5x27.5"x33.5" Elevated Garden Bed with Safe Finish- Western Red Cedar - Gronomics

Top 2 Ad Creative of Target

Ad Details :

Headline :Shop at Target now

Text :Salon-quality blowouts anytime, anywhere. Just Click, Style, Detach and Go! Who's ready for a gorgeous blowout?!

Top 3 Ad Creative of Target

Ad Details :

Headline :

Text :Hide and seek has never been sillier! Introducing Silly Poopy, a singing, talking and light up toy makes any hide and seek game hilariously entertaining. Get it here https://bit.ly/3mN6GA9

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 680 287 1
Popularity 999 999 999
Dimensions 640 x 640 400 x 400 720 x 848
Creative Type Image Video Image
Network Pinterest Instagram Facebook
Related Ads 1 1 1
Countries United States,United Kingdom,Australia,Canada United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Target in recent advertising is Pinterest, and the main creative type is Image.

In conclusion: The above is a free Target's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Target, you can click the app name below to view related reports, or you can find more info in ASOTools.