Tastemade Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Tastemade's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tastemade.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Tastemade
App Name : Tastemade
Logo：
OS : iOS
Network : Pinterest,Facebook,Instagram
Developer : Tastemade, Inc.
Publisher : Instagram,Facebook,热比萨饼沙龙游戏,Vice captain,虫虫大作战：球球星球约会求求大作战 细胞吞噬虫虫（吃货豆豆英雄大战）,PhotoGrid Video Collage maker,塔罗占卜 - 准到你不信,Die besten Fitness Rezepte - Gesunde Lecker
Total creative ads during the time period : 248
Duration : 1,020
Popularity : 14,787
Check ASO Keywords of Tastemade
2. Tastemade’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Tastemade in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Tastemade in the recent period. As of 2021-05-10, among the Tastemade‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-10, Tastemade's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-10, Tastemade‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Tastemade
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tastemade. We can see some advertising trends.
Top 1 Ad Creative of Tastemade
Ad Details ：
Headline ：Roti Bakar Isi Cheesecake Stroberi
Text ：Panggang dan santap cheesecake untuk cemilan atau sarapan pagi ini. : Tastemade Resep Lengkap https://bit.ly/2ZJ0rlA Cari resep cemilan lainnya pada aplikasi kami http://link.tastemade.com/HE7m/meU5N77tQx
Top 2 Ad Creative of Tastemade
Ad Details ：
Headline ：Fritos Grilled Corn Salad
Text ：Whether you're throwing a summer BBQ or simply making lunch, this grilled corn salad loaded with Fritos Scoops, grilled corn, bacon and queso fresco is guaranteed to be a hit. #Sponsored by Fritos
Top 3 Ad Creative of Tastemade
Ad Details ：
Headline ：How to Make Tacos in a Bag
Text ：Hungry? Let's taco 'bout it. Whether it's Taco Tuesday or family game night, these easy tacos in a Fritos bag aim to please. #Sponsored by Fritos
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 50 | 48 |
| Popularity | 363 | 272 | 258 |
| Dimensions | 1080 x 1080 | 345 x 517 | 640 x 960 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Indonesia | United States,United Kingdom,Australia,Canada | United States,United Kingdom,Canada,Australia |
| Language | Indonesian | English | English |
Through the above analysis, we can see that the most effective channel for Tastemade in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Tastemade's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Tastemade, you can click the app name below to view related reports, or you can find more info in ASOTools.