Telegram Messenger Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Telegram Messenger's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Telegram Messenger.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Telegram Messenger
App Name : Telegram Messenger
Logo：
OS : iOS
Network : Facebook,Instagram,Google Ads(Admob)
Developer : Telegram FZ-LLC
Publisher : Instagram,Facebook,Wifi password free,NetDania Stock & Forex Trader,Hisnul Muslim,Cymera
Total creative ads during the time period : 5,640
Duration : 1,953
Popularity : 687,694
Check ASO Keywords of Telegram Messenger
2. Telegram Messenger’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Telegram Messenger in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Telegram Messenger in the recent period. As of 2021-03-15, among the Telegram Messenger‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 61.11%, Playable Ads category's proportion is 0.0%, Image category's proportion is 38.89%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Telegram Messenger's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.61%,
Instagram's proportion is 31.43%,
Messenger's proportion is 22.8%,
Audience Network's proportion is 14.1%,
Google Ads(Admob)'s proportion is 0.06%.
In the date of 2021-03-15, Telegram Messenger‘s network with the most ads is Instagram and its proportion is 44.44%.
3. Top 3 Ad Creative Analysis of Telegram Messenger
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Telegram Messenger. We can see some advertising trends.
Top 1 Ad Creative of Telegram Messenger
Ad Details ：
Headline ：😱 Os BASTIDORES de quem faz ACONTECER ➜ ➜
Text ：😱 E se você tivesse acesso os bastidores de quem manja de marketing digital?⤵️⤵️
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No DMH eu revelo os SEGREDOS que são REALMENTE aplicáveis para você ESCALAR seu negócio digital.🚀
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Top 2 Ad Creative of Telegram Messenger
Ad Details ：
Headline ：😱 Os BASTIDORES de quem faz ACONTECER ➜ ➜
Text ：😱 E se você tivesse acesso os bastidores de quem manja de marketing digital?⤵️⤵️
https://rebrand.ly/hacksdigitais
No DMH eu revelo os SEGREDOS que são REALMENTE aplicáveis para você ESCALAR seu negócio digital.🚀
Faça parte do canal mais COMPLETO do Brasil sobre growth no mercado digital.
Clique agora mesmo em "Saiba Mais"⤵️⤵️
https://rebrand.ly/hacksdigitais
Tá esperando o quê?
Top 3 Ad Creative of Telegram Messenger
Ad Details ：
Headline ：😱 Os BASTIDORES de quem faz ACONTECER ➜ ➜
Text ：😱 E se você tivesse acesso os bastidores de quem manja de marketing digital?⤵️⤵️
https://rebrand.ly/hacksdigitais
No DMH eu revelo os SEGREDOS que são REALMENTE aplicáveis para você ESCALAR seu negócio digital.🚀
Faça parte do canal mais COMPLETO do Brasil sobre growth no mercado digital.
Clique agora mesmo em "Saiba Mais"⤵️⤵️
https://rebrand.ly/hacksdigitais
Tá esperando o quê?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 421 | 489 | 490 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1920 | 600 x 600 | 338 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 2 | 3 |
| Countries | Angola,Brazil,Portugal | Angola,Portugal,Brazil | Portugal,Brazil,Angola |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Telegram Messenger in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Telegram Messenger's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Telegram Messenger, you can click the app name below to view related reports, or you can find more info in ASOTools.