Telia Smart Family Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Telia Smart Family's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Telia Smart Family.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Telia Smart Family
App Name : Telia Smart Family
Logo：
OS : iOS
Network : Facebook,Messenger,Instagram
Developer : Telia Sverige AB
Publisher : Instagram,Facebook,Sport Car Parking Simulator 18,Calendars:All in 1,Fidget Spinner: a simple fidget spinner app!,Fix My Car: Survival LITE
Total creative ads during the time period : 129
Duration : 509
Popularity : 24,875
Check ASO Keywords of Telia Smart Family
2. Telia Smart Family’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Telia Smart Family in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Telia Smart Family in the recent period. As of 2021-03-15, among the Telia Smart Family‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Telia Smart Family's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Telia Smart Family‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Telia Smart Family
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Telia Smart Family. We can see some advertising trends.
Top 1 Ad Creative of Telia Smart Family
Ad Details ：
Headline ：En roligare och smidigare vardag
Text ：Välkommen till det smarta hemmet.
Top 2 Ad Creative of Telia Smart Family
Ad Details ：
Headline ：Yale Smart Modul för Telia Smart Family
Text ：Lås upp och lås på distans eller få notiser när någon kommer och går. Koppla ihop Yale Doorman med Telia Smart Family och slipp nyckelstrulet.
Top 3 Ad Creative of Telia Smart Family
Ad Details ：
Headline ：Yale Smart Modul för Telia Smart Family
Text ：Lås upp och lås på distans eller få notiser när någon kommer och går. Koppla ihop Yale Doorman med Telia Smart Family och slipp nyckelstrulet.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 342 | 164 | 164 |
| Popularity | 992 | 985 | 984 |
| Dimensions | 400 x 400 | 600 x 600 | 600 x 600 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 1 | 1 |
| Countries | Sweden | Sweden | Sweden |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Telia Smart Family in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Telia Smart Family's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Telia Smart Family, you can click the app name below to view related reports, or you can find more info in ASOTools.