Test Driver: Off-road Style Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Test Driver: Off-road Style's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Test Driver: Off-road Style.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Test Driver: Off-road Style
App Name : Test Driver: Off-road Style
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : Ivan Furt
Publisher : Instagram,Facebook,Cruise Ship Simulator 3D – Sail mega boat on sea to pick & drop passengers from Island,Vliegdekschip gevangenis escape - vechten om te ov,4 x 4 オフロード車運転シミュレータ: ゾンビの生存と極端な丘の運転ゲーム,Pixel Block Gun 3D
Total creative ads during the time period : 547
Duration : 248
Popularity : 68,508
Check ASO Keywords of Test Driver: Off-road Style
2. Test Driver: Off-road Style’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Test Driver: Off-road Style in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Test Driver: Off-road Style in the recent period. As of 2021-03-15, among the Test Driver: Off-road Style‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Test Driver: Off-road Style's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.87%,
Instagram's proportion is 26.87%,
Messenger's proportion is 22.73%,
Audience Network's proportion is 22.53%,
's proportion is .
In the date of 2021-03-15, Test Driver: Off-road Style‘s network with the most ads is Messenger and its proportion is 26.67%.
3. Top 3 Ad Creative Analysis of Test Driver: Off-road Style
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Test Driver: Off-road Style. We can see some advertising trends.
Top 1 Ad Creative of Test Driver: Off-road Style
Ad Details ：
Headline ：Become the best off-road driver!
Text ：Play a new game! Can you get to the finish line? More than 36 cool cars, interesting levels and a lot of fun! Try it now!
Top 2 Ad Creative of Test Driver: Off-road Style
Ad Details ：
Headline ：Become the best off-road driver!
Text ：Play a new game! Can you get to the finish line? More than 36 cool cars, interesting levels and a lot of fun! Try it now!
Top 3 Ad Creative of Test Driver: Off-road Style
Ad Details ：
Headline ：Become the best off-road driver!
Text ：Play a new game! Can you get to the finish line? More than 36 cool cars, interesting levels and a lot of fun! Try it now!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 141 | 141 | 141 |
| Popularity | 955 | 953 | 850 |
| Dimensions | 426 x 340 | 426 x 340 | 426 x 340 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Test Driver: Off-road Style in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Test Driver: Off-road Style's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Test Driver: Off-road Style, you can click the app name below to view related reports, or you can find more info in ASOTools.