The Change Co Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Change Co's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Change Co.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Change Co
App Name : The Change Co
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : The Change Co.
Publisher : Instagram,Facebook,FotoRus -Camera & Photo Editor,拼立得 - 美图拼图相机
Total creative ads during the time period : 104
Duration : 466
Popularity : 7,895
Check ASO Keywords of The Change Co
2. The Change Co’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Change Co in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Change Co in the recent period. As of 2021-05-22, among the The Change Co‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-22, The Change Co's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-22, The Change Co‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of The Change Co
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Change Co. We can see some advertising trends.
Top 1 Ad Creative of The Change Co
Ad Details ：
Headline ：An easier shopping experience! 👉🏼
Text ：Welcome to the The Change Co App! The best way to shop with The Change Co on iOS! About Us: Timeless, classic, affordable clothing and accessories for every woman! Features: - Browse all of our most recent arrivals and promotions - Easy ordering and checkout - Waitlist items and purchase them whe...
Top 2 Ad Creative of The Change Co
Ad Details ：
Headline ：An easier shopping experience! 👉🏼
Text ：Welcome to the The Change Co App! The best way to shop with The Change Co on iOS! About Us: Timeless, classic, affordable clothing and accessories for every woman! Features: - Browse all of our most recent arrivals and promotions - Easy ordering and checkout - Waitlist items and purchase them whe...
Top 3 Ad Creative of The Change Co
Ad Details ：
Headline ：An easier shopping experience! 👉🏼
Text ：Welcome to the The Change Co App! The best way to shop with The Change Co on iOS! About Us: Timeless, classic, affordable clothing and accessories for every woman! Features: - Browse all of our most recent arrivals and promotions - Easy ordering and checkout - Waitlist items and purchase them whe...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 24 | 20 | 20 |
| Popularity | 124 | 105 | 105 |
| Dimensions | 924 x 960 | 1536 x 2048 | 1536 x 2048 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The Change Co in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free The Change Co's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Change Co, you can click the app name below to view related reports, or you can find more info in ASOTools.