The Doyle Collection Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Doyle Collection's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Doyle Collection.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Doyle Collection
App Name : The Doyle Collection
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Doyle Collection
Publisher : Instagram,Facebook,RaceRecorder: Motorsport Lap Timer,Birthday Greeting,Digital Watch Face-7 for Wear OS by Google,HuffPost - News & Politics,Un día más culto
Total creative ads during the time period : 334
Duration : 532
Popularity : 33,256
Check ASO Keywords of The Doyle Collection
2. The Doyle Collection’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Doyle Collection in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Doyle Collection in the recent period. As of 2021-03-14, among the The Doyle Collection‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, The Doyle Collection's the proportion of networks impressions are placed like this:
Instagram's proportion is 27.07%,
Messenger's proportion is 27.07%,
Facebook's proportion is 22.93%,
Audience Network's proportion is 22.93%,
's proportion is .
In the date of 2021-03-14, The Doyle Collection‘s network with the most ads is Instagram and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of The Doyle Collection
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Doyle Collection. We can see some advertising trends.
Top 1 Ad Creative of The Doyle Collection
Ad Details ：
Headline ：Stylish rooms & suites
Text ：Start planning your next break to Bloomsbury, London
Top 2 Ad Creative of The Doyle Collection
Ad Details ：
Headline ：Stunning interiors
Text ：Start planning your next break to Bloomsbury, London
Top 3 Ad Creative of The Doyle Collection
Ad Details ：
Headline ：Stylish rooms & suites
Text ：Start planning your next break to Bloomsbury, London
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 30 | 30 | 30 |
| Popularity | 144 | 144 | 144 |
| Dimensions | 338 x 600 | 600 x 400 | 400 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom | United Kingdom,United States,Australia,Canada | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The Doyle Collection in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free The Doyle Collection's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Doyle Collection, you can click the app name below to view related reports, or you can find more info in ASOTools.