The Economic Times Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the The Economic Times’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Economic Times.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of The Economic Times

App Name : The Economic Times

Logo

The Economic Times-SocialPeta

OS : iOS

Network : Twitter,Facebook,Instagram

Developer : Times Internet Limited

Publisher : 地铁跑酷 - 官方中文版,30 Day Fitness Challenge - Workout at Home,Universal Email App

Total creative ads during the time period : 92

Duration : 966

Popularity : 22,306

2. The Economic Times’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser The Economic Times in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of The Economic Times in the recent period. As of 2020-09-07, among the The Economic Times‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, The Economic Times’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Instagram’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, The Economic Times‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of The Economic Times

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Economic Times. We can see some advertising trends.

Top 1 Ad Creative of The Economic Times

Ad Details :

Headline :With Santhosh, RSS seeks to increase its ideological imprint on BJP

Text :With Santhosh, RSS seeks to increase its ideological imprint on BJPBy Vasudha Venugopal, ET Bureau|Updated: Jul 22, 2019, 10.35 AM IST0Comments AgenciesRamlal’s current role Thirteen years after being appointed by RSS to help BJP organisation, Ramlal will soon start work back in RSS as deputy in-c...

Top 2 Ad Creative of The Economic Times

Ad Details :

Headline :ED attaches 'bribe' cash seized from former rail min Pawan Bansal's nephew

Text :The ED said that it has issued a provisional order under the Prevention of Money Laundering Act to freeze the "bribe" money, which according to it was "proceeds of crime".

Top 3 Ad Creative of The Economic Times

Ad Details :

Headline :Chinese consul-general pushes for Mamata’s long-awaited Beijing trip

Text :Zhanwu played down Doklam issue, saying: “We all need to look forward to a new page, setting Doklam behind.”

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 257 327 797
Popularity 999 999 999
Dimensions 1070 x 580 1070 x 580 672 x 504
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Canada,United Kingdom,United States,Australia Canada,United States,Australia,United Kingdom United States,Australia,Canada,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for The Economic Times in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free The Economic Times’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to The Economic Times, you can click the app name below to view related reports.