The List, Matchmaking & Dating Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The List, Matchmaking & Dating's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The List, Matchmaking & Dating.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The List, Matchmaking & Dating
App Name : The List, Matchmaking & Dating
Logo：
OS : iOS
Network : Audience Network,Facebook,Messenger
Developer : Gallant Match, LLC
Publisher : Fotor - Photo Editor&Collage,Instagram,GulogGratis
Total creative ads during the time period : 28
Duration : 486
Popularity : 2,816
Check ASO Keywords of The List, Matchmaking & Dating
2. The List, Matchmaking & Dating’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The List, Matchmaking & Dating in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The List, Matchmaking & Dating in the recent period. As of 2020-10-12, among the The List, Matchmaking & Dating‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-12, The List, Matchmaking & Dating's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.03%,
Instagram's proportion is 34.03%,
Messenger's proportion is 31.95%,
's proportion is ,
's proportion is .
In the date of 2020-10-12, The List, Matchmaking & Dating‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of The List, Matchmaking & Dating
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The List, Matchmaking & Dating. We can see some advertising trends.
Top 1 Ad Creative of The List, Matchmaking & Dating
Ad Details ：
Headline ：Install app and start for free
Text ：The List is an innovative Matchmaking Company. We are bridging the gap between dating apps and traditional high-priced matchmakers. Our online matchmakers represent the most eligible men and women in your area. We have done the hard-work for you and have personally vetted all our elite clients on...
Top 2 Ad Creative of The List, Matchmaking & Dating
Ad Details ：
Headline ：Install app and start for free
Text ：The List is an innovative Matchmaking Company. We are bridging the gap between dating apps and traditional high-priced matchmakers. Our online matchmakers represent the most eligible men and women in your area. We have done the hard-work for you and have personally vetted all our elite clients on...
Top 3 Ad Creative of The List, Matchmaking & Dating
Ad Details ：
Headline ：Powered by Real-Life Matchmakers
Text ：Over the past 10 years, I've wasted countless hours of my valuable time with online dating.
I’ve experienced first-hand the problems that are associated with dating websites and apps.
Online dating is too time consuming. I’ve spent hours searching for someone I wanted to connect with. Once I’ve connected with that person, I exhausted hours talking to this person online and “googling” them to see if it’s someone I wanted to meet in person. After investing all those hours, it’s not even a guarantee you will meet them in person!
Online ghosting is a problem. Valuable time goes into searching and vetting a potential date and just like that, the connection suddenly disappears. All those hours I consumed trying to get to know someone… gone. Back to the drawing board.
Profiles are misleading. I can do all the “googling” and vetting I want, but there is no guarantee their profile bio or pictures are true to who they are. When I finally meet them in person, it’s typically very disappointing.
Traditional matchmakers are too expensive. After looking in to hiring someone to assist me with my love search, I learned the average matchmaker in the US charges $14,000 for a year membership. Shocking!! Not because I couldn’t afford the $14,000 but because I couldn’t believe I needed to spend that kind of money to meet my match.
Over a year ago I started working on a solution that eliminates business professionals wasting their valuable time online dating all while driving down the cost of a traditional matchmaker without compromising the quality of service.
Fast forward to today, the solution is here! I’ve launched The List, an innovative matchmaking company for elite singles and the first app to bring traditional matchmaking on to a mobile application.
Our online matchmakers are ready to go to work for YOU!
Here’s What You’ll Discover:
• We combine human intuition with science to create better matches
• Your online matchmaker searches on your behalf, thus saving you valuable time
• We vet your matches
• Our matchmakers follow up after dates and get feedback. We are bringing a personal experience online.
Click this link to download the app and apply for your own matchmaker!
If you are done wasting your valuable time online dating, then The List is for YOU! If you want to meet quality men and women, then The List is for YOU!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 98 | 98 | 43 |
| Popularity | 380 | 377 | 235 |
| Dimensions | 640 x 640 | 640 x 640 | 640 x 640 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 1 |
| Countries | United States | United States | Canada,Australia,United States,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The List, Matchmaking & Dating in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free The List, Matchmaking & Dating's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The List, Matchmaking & Dating, you can click the app name below to view related reports, or you can find more info in ASOTools.