The Rats: Feed, Train and Dress Up Your Rat Family Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Rats: Feed, Train and Dress Up Your Rat Family's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Rats: Feed, Train and Dress Up Your Rat Family.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Rats: Feed, Train and Dress Up Your Rat Family
App Name : The Rats: Feed, Train and Dress Up Your Rat Family
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : gamigo Publishing GmbH-OLD
Publisher : Instagram,Text Free: WiFi Calling App ,Vegan Recipes - Free Vegan Food Cookbook,Square Fit Size -Photo Editor &Photo Collage Maker,Toolwiz Photos - Pro Editor,USA Weather forecast,SHAREit - Transfer & Share
Total creative ads during the time period : 75
Duration : 1,943
Popularity : 44,629
Check ASO Keywords of The Rats: Feed, Train and Dress Up Your Rat Family
2. The Rats: Feed, Train and Dress Up Your Rat Family’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Rats: Feed, Train and Dress Up Your Rat Family in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Rats: Feed, Train and Dress Up Your Rat Family in the recent period. As of 2021-03-15, among the The Rats: Feed, Train and Dress Up Your Rat Family‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 17.39%, Playable Ads category's proportion is 0.0%, Image category's proportion is 4.35%, Carousel category's proportion is 78.26%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, The Rats: Feed, Train and Dress Up Your Rat Family's the proportion of networks impressions are placed like this:
Facebook's proportion is 58.08%,
Messenger's proportion is 14.1%,
Instagram's proportion is 14.05%,
Audience Network's proportion is 13.77%,
's proportion is .
In the date of 2021-03-15, The Rats: Feed, Train and Dress Up Your Rat Family‘s network with the most ads is Facebook and its proportion is 34.78%.
3. Top 3 Ad Creative Analysis of The Rats: Feed, Train and Dress Up Your Rat Family
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Rats: Feed, Train and Dress Up Your Rat Family. We can see some advertising trends.
Top 1 Ad Creative of The Rats: Feed, Train and Dress Up Your Rat Family
Ad Details ：
Headline ：Achtung! Rattenscharf!
Text ：Spiele mit 8 Millionen Spielern das preisgekrönte und aus dem TV bekannte "Die Ratten"!
Top 2 Ad Creative of The Rats: Feed, Train and Dress Up Your Rat Family
Ad Details ：
Headline ：Achtung! Rattenscharf!
Text ：Spiele mit 8 Millionen Spielern das preisgekrönte und aus dem TV bekannte "Die Ratten"!
Top 3 Ad Creative of The Rats: Feed, Train and Dress Up Your Rat Family
Ad Details ：
Headline ：Achtung! Rattenscharf!
Text ：Spiele mit 8 Millionen Spielern das preisgekrönte und aus dem TV bekannte "Die Ratten"!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 283 | 239 | 353 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 2 |
| Countries | France,United States,Germany,Austria,Switzerland,United Kingdom | United States,United Kingdom,Germany,France,Switzerland,Austria | Germany,Austria,Switzerland |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for The Rats: Feed, Train and Dress Up Your Rat Family in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free The Rats: Feed, Train and Dress Up Your Rat Family's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Rats: Feed, Train and Dress Up Your Rat Family, you can click the app name below to view related reports, or you can find more info in ASOTools.