The Straits Times for iPhone Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Straits Times for iPhone's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Straits Times for iPhone.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Straits Times for iPhone
App Name : The Straits Times for iPhone
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Singapore Press Holdings
Publisher : Facebook,Instagram,Fotor - Photo Editor&Collage,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Ameba,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free)
Total creative ads during the time period : 550
Duration : 1,754
Popularity : 36,720
Check ASO Keywords of The Straits Times for iPhone
2. The Straits Times for iPhone’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Straits Times for iPhone in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Straits Times for iPhone in the recent period. As of 2021-05-27, among the The Straits Times for iPhone‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, The Straits Times for iPhone's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, The Straits Times for iPhone‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of The Straits Times for iPhone
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Straits Times for iPhone. We can see some advertising trends.
Top 1 Ad Creative of The Straits Times for iPhone
Ad Details ：
Headline ：Japan public financier to stop approving loans for coal projects
Text ：A top Japanese public financier of foreign development projects has said it will stop accepting loan applications for coal power plants, as global pressure ramps up on the world's third largest economy to do more to fight climate change.. Read more at straitstimes.com.
Top 2 Ad Creative of The Straits Times for iPhone
Ad Details ：
Headline ：More apps for Huawei's AppGallery
Text ：Last week, three home-grown companies, taxi operator ComfortDelGro and ride-hailing companies Ryde and Tada, joined Huawei's app store AppGallery. This came on the hee...
Top 3 Ad Creative of The Straits Times for iPhone
Ad Details ：
Headline ：Tennis: Multi-talented Ash Barty trades racket for golf club but still a champion
Text ：Still waiting for Queensland border controls to be relaxed so she can be reunited with her tennis coach and resume training properly, Barty traded racket for club at the weekend and headed out onto the picturesque Brookwater course outside Brisbane.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 191 | 186 | 79 |
| Popularity | 794 | 788 | 562 |
| Dimensions | 1200 x 799 | 763 x 509 | 763 x 509 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 1 |
| Countries | Ireland,Singapore | Singapore | Nigeria,Zimbabwe,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The Straits Times for iPhone in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free The Straits Times for iPhone's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Straits Times for iPhone, you can click the app name below to view related reports, or you can find more info in ASOTools.