The Voice of Africa Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Voice of Africa's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Voice of Africa.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Voice of Africa
App Name : The Voice of Africa
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Media Gen Concepts
Publisher : Instagram,Facebook
Total creative ads during the time period : 8
Duration : 58
Popularity : 689
Check ASO Keywords of The Voice of Africa
2. The Voice of Africa’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Voice of Africa in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Voice of Africa in the recent period. As of 2020-09-24, among the The Voice of Africa‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-24, The Voice of Africa's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-24, The Voice of Africa‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of The Voice of Africa
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Voice of Africa. We can see some advertising trends.
Top 1 Ad Creative of The Voice of Africa
Ad Details ：
Headline ：Chat with The World Bank Executive Director: Anne Kabagambe
Text ：Ms. Anne Kabagambe is an executive director serving on the World Bank Group Boards of Directors. As one of 25 executive members, she carries out fiduciary functions and also represents 22 African countries. These countries stretch from North, West, East to South Africa. In addition, Ms. Kabagambe se...
Top 2 Ad Creative of The Voice of Africa
Ad Details ：
Headline ：Chat with The World Bank Executive Director: Anne Kabagambe
Text ：Ms. Anne Kabagambe is an executive director serving on the World Bank Group Boards of Directors. As one of 25 executive members, she carries out fiduciary functions and also represents 22 African countries. These countries stretch from North, West, East to South Africa. In addition, Ms. Kabagambe se...
Top 3 Ad Creative of The Voice of Africa
Ad Details ：
Headline ：‘No Roads, No Vote’: The Placards Transforming the Roads in Ghana
Text ：Given how long the country’s roads have been in a poor state, it might intrigue many that the government thought it wise to earmark 2020 as the year of roads.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 26 | 26 | 6 |
| Popularity | 126 | 125 | 61 |
| Dimensions | 1024 x 536 | 1024 x 536 | 500 x 275 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,Australia,United States,United Kingdom | Australia,Canada,United Kingdom,United States | Ghana |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The Voice of Africa in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free The Voice of Africa's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Voice of Africa, you can click the app name below to view related reports, or you can find more info in ASOTools.