The Voice of Africa Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the The Voice of Africa’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Voice of Africa.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of The Voice of Africa

App Name : The Voice of Africa

Logo

The Voice of Africa-SocialPeta

OS : Android

Network : Facebook,Instagram

Developer : Media Gen Concepts

Publisher :

Total creative ads during the time period : 4

Duration : 29

Popularity : 424

2. The Voice of Africa’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser The Voice of Africa in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of The Voice of Africa in the recent period. As of 2020-08-30, among the The Voice of Africa‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, The Voice of Africa’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-30, The Voice of Africa‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of The Voice of Africa

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Voice of Africa. We can see some advertising trends.

Top 1 Ad Creative of The Voice of Africa

Ad Details :

Headline :Chat with The World Bank Executive Director: Anne Kabagambe

Text :Ms. Anne Kabagambe is an executive director serving on the World Bank Group Boards of Directors. As one of 25 executive members, she carries out fiduciary functions and also represents 22 African countries. These countries stretch from North, West, East to South Africa. In addition, Ms. Kabagambe se...

Top 2 Ad Creative of The Voice of Africa

Ad Details :

Headline :Chat with The World Bank Executive Director: Anne Kabagambe

Text :Ms. Anne Kabagambe is an executive director serving on the World Bank Group Boards of Directors. As one of 25 executive members, she carries out fiduciary functions and also represents 22 African countries. These countries stretch from North, West, East to South Africa. In addition, Ms. Kabagambe se...

Top 3 Ad Creative of The Voice of Africa

Ad Details :

Headline :From ‘the New Zimbabwe’ to #ZimbabweanLivesMatter

Text :Following the arrest and subsequent denial of bail for Zimbabwean investigative journalist Hopewell Chi’nono, the trending hashtag has signified the efforts by millions to draw the attention of the African Union to government action that has once again moved to stifle free speech.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 26 26 25
Popularity 126 125 123
Dimensions 1024 x 536 1024 x 536 540 x 559
Creative Type Image Image Image
Network Facebook Instagram Facebook
Related Ads 1 1 1
Countries Canada,Australia,United States,United Kingdom Australia,Canada,United Kingdom,United States Ghana
Language English English English

Through the above analysis, we can see that the most effective channel for The Voice of Africa in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free The Voice of Africa’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to The Voice of Africa, you can click the app name below to view related reports.