TheMarket – Online Shopping NZ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the TheMarket – Online Shopping NZ's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TheMarket – Online Shopping NZ.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of TheMarket – Online Shopping NZ
App Name : TheMarket – Online Shopping NZ
Logo：
OS : iOS
Network : Instagram,Facebook,Messenger
Developer : TheMarket.com Limited
Publisher : Instagram,Facebook
Total creative ads during the time period : 1,160
Duration : 92
Popularity : 92,915
Check ASO Keywords of TheMarket – Online Shopping NZ
2. TheMarket – Online Shopping NZ’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser TheMarket – Online Shopping NZ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of TheMarket – Online Shopping NZ in the recent period. As of 2021-03-16, among the TheMarket – Online Shopping NZ‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 16.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 83.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, TheMarket – Online Shopping NZ's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.0%,
Facebook's proportion is 44.44%,
Messenger's proportion is 5.56%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, TheMarket – Online Shopping NZ‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of TheMarket – Online Shopping NZ
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TheMarket – Online Shopping NZ. We can see some advertising trends.
Top 1 Ad Creative of TheMarket – Online Shopping NZ
Ad Details ：
Headline ：Shop Mugler Fragrances
Text ：Official stockist of Victor & Rolf, Valentino, Azzaro & Mugler fragrances with FREE returns & FREE shipping available on eligible products via TheMarket Club. 😍 Shop millions of products, thousands of brands on TheMarket.com. *T&Cs apply, see website for details.
Top 2 Ad Creative of TheMarket – Online Shopping NZ
Ad Details ：
Headline ：Shop Mugler Fragrances
Text ：Official stockist of Victor & Rolf, Valentino, Azzaro & Mugler fragrances with FREE returns & FREE shipping available on eligible products via TheMarket Club. 😍 Shop millions of products, thousands of brands on TheMarket.com. *T&Cs apply, see website for details.
Top 3 Ad Creative of TheMarket – Online Shopping NZ
Ad Details ：
Headline ：Shop Diesel Cologne
Text ：Official stockist of Victor & Rolf, Valentino, Azzaro & Mugler fragrances with FREE returns & FREE shipping available on eligible products via TheMarket Club. 😍 Shop millions of products, thousands of brands on TheMarket.com. *T&Cs apply, see website for details.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 78 | 78 | 78 |
| Popularity | 256 | 255 | 255 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Australia,United Kingdom,United States,Canada | Canada,United Kingdom,Australia,United States | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for TheMarket – Online Shopping NZ in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free TheMarket – Online Shopping NZ's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to TheMarket – Online Shopping NZ, you can click the app name below to view related reports, or you can find more info in ASOTools.