Thomaston Savings Bank Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Thomaston Savings Bank's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Thomaston Savings Bank.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Thomaston Savings Bank
App Name : Thomaston Savings Bank
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Thomaston Savings Bank
Publisher : Instagram,Facebook
Total creative ads during the time period : 18
Duration : 464
Popularity : 5,486
Check ASO Keywords of Thomaston Savings Bank
2. Thomaston Savings Bank’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Thomaston Savings Bank in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Thomaston Savings Bank in the recent period. As of 2021-03-03, among the Thomaston Savings Bank‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-03, Thomaston Savings Bank's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.97%,
Facebook's proportion is 27.36%,
Audience Network's proportion is 19.33%,
Messenger's proportion is 19.33%,
's proportion is .
In the date of 2021-03-03, Thomaston Savings Bank‘s network with the most ads is Facebook and its proportion is 42.86%.
3. Top 3 Ad Creative Analysis of Thomaston Savings Bank
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Thomaston Savings Bank. We can see some advertising trends.
Top 1 Ad Creative of Thomaston Savings Bank
Ad Details ：
Headline ：Your Trusted Community Bank
Text ：You don’t have to look far to find your new bank. With checking & more to fit your busy lifestyle, let’s get you into an account made for you.
Top 2 Ad Creative of Thomaston Savings Bank
Ad Details ：
Headline ：Your Trusted Community Bank
Text ：You don’t have to look far to find your new bank. With checking & more to fit your busy lifestyle, let’s get you into an account made for you.
Top 3 Ad Creative of Thomaston Savings Bank
Ad Details ：
Headline ：Your Trusted Community Bank
Text ：You don’t have to look far to find your new bank. With checking & more to fit your busy lifestyle, let’s get you into an account made for you.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 137 | 137 | 137 |
| Popularity | 923 | 719 | 719 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 2 | 2 |
| Countries | Canada,United Kingdom,Australia,United States | United States,United Kingdom,Australia,Canada | Canada,Australia,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Thomaston Savings Bank in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Thomaston Savings Bank's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Thomaston Savings Bank, you can click the app name below to view related reports, or you can find more info in ASOTools.