Tigo en Línea (antes Tigo Shop y Mi Tigo) Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Tigo en Línea (antes Tigo Shop y Mi Tigo)'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tigo en Línea (antes Tigo Shop y Mi Tigo).
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Tigo en Línea (antes Tigo Shop y Mi Tigo)
App Name : Tigo en Línea (antes Tigo Shop y Mi Tigo)
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Tigo Guatemala
Publisher : Instagram,USA Weather forecast,Text Free: WiFi Calling App ,Korean Food Recipes - 10k Recipes,SHAREit - Transfer & Share,Treehouse Table,Ameba,Universal Email App,Vegan Recipes - Free Vegan Food Cookbook
Total creative ads during the time period : 361
Duration : 2,204
Popularity : 80,816
Check ASO Keywords of Tigo en Línea (antes Tigo Shop y Mi Tigo)
2. Tigo en Línea (antes Tigo Shop y Mi Tigo)’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Tigo en Línea (antes Tigo Shop y Mi Tigo) in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Tigo en Línea (antes Tigo Shop y Mi Tigo) in the recent period. As of 2021-02-10, among the Tigo en Línea (antes Tigo Shop y Mi Tigo)‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 42.86%, Playable Ads category's proportion is 0.0%, Image category's proportion is 57.14%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-10, Tigo en Línea (antes Tigo Shop y Mi Tigo)'s the proportion of networks impressions are placed like this:
Facebook's proportion is 37.64%,
Audience Network's proportion is 20.79%,
Instagram's proportion is 20.79%,
Messenger's proportion is 20.79%,
's proportion is .
In the date of 2021-02-10, Tigo en Línea (antes Tigo Shop y Mi Tigo)‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Tigo en Línea (antes Tigo Shop y Mi Tigo)
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tigo en Línea (antes Tigo Shop y Mi Tigo). We can see some advertising trends.
Top 1 Ad Creative of Tigo en Línea (antes Tigo Shop y Mi Tigo)
Ad Details ：
Headline ：Tigo Shop Prepago
Text ：Con Tigo Shop podrás consultar tu saldo GRATIS, además podrás recargar tu saldo principal y comprar minutos e internet. Esta app NO CONSUME MEGAS y puedes usarla incluso sin tener internet! Recarga Cuádruple Saldo! Ahora podrás recargar tu Tigo con Tarjeta de Débito o Crédito sin salir de cas...
Top 2 Ad Creative of Tigo en Línea (antes Tigo Shop y Mi Tigo)
Ad Details ：
Headline ：Tigo Shop Prepago
Text ：Con Tigo Shop podrás consultar tu saldo GRATIS, además podrás recargar tu saldo principal y comprar minutos e internet. Esta app NO CONSUME MEGAS y puedes usarla incluso sin tener internet! Recarga Cuádruple Saldo! Ahora podrás recargar tu Tigo con Tarjeta de Débito o Crédito sin salir de cas...
Top 3 Ad Creative of Tigo en Línea (antes Tigo Shop y Mi Tigo)
Ad Details ：
Headline ：Tigo Shop Prepago
Text ：Ahora al descargar Tigo Shop recibes ¡GRATIS 500 megas GRATIS +24 horas de WhatsApp ILIMITADO! Descárgala ahora
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 157 | 157 | 311 |
| Popularity | 979 | 941 | 934 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 2 | 4 |
| Countries | Guatemala,Mexico | Mexico,Honduras,Guatemala | Guatemala |
| Language | Spanish | Spanish | Portuguese |
Through the above analysis, we can see that the most effective channel for Tigo en Línea (antes Tigo Shop y Mi Tigo) in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Tigo en Línea (antes Tigo Shop y Mi Tigo)'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Tigo en Línea (antes Tigo Shop y Mi Tigo), you can click the app name below to view related reports, or you can find more info in ASOTools.