TomTom GO Navigation - GPS Maps & Live Traffic Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the TomTom GO Navigation - GPS Maps & Live Traffic's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TomTom GO Navigation - GPS Maps & Live Traffic.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of TomTom GO Navigation - GPS Maps & Live Traffic
App Name : TomTom GO Navigation - GPS Maps & Live Traffic
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : TomTom International BV
Publisher : Instagram,Facebook,RTO Vehicle Information - Vahan Info Owner Details,كتاب العبر,Latest Whats Status 2021,Bricks
Total creative ads during the time period : 105
Duration : 2,203
Popularity : 25,916
Check ASO Keywords of TomTom GO Navigation - GPS Maps & Live Traffic
2. TomTom GO Navigation - GPS Maps & Live Traffic’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser TomTom GO Navigation - GPS Maps & Live Traffic in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of TomTom GO Navigation - GPS Maps & Live Traffic in the recent period. As of 2021-03-15, among the TomTom GO Navigation - GPS Maps & Live Traffic‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 15.79%, Playable Ads category's proportion is 0.0%, Image category's proportion is 63.16%, Carousel category's proportion is 21.05%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, TomTom GO Navigation - GPS Maps & Live Traffic's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.04%,
Messenger's proportion is 25.0%,
Facebook's proportion is 24.98%,
Audience Network's proportion is 24.98%,
's proportion is .
In the date of 2021-03-15, TomTom GO Navigation - GPS Maps & Live Traffic‘s network with the most ads is Facebook and its proportion is 26.32%.
3. Top 3 Ad Creative Analysis of TomTom GO Navigation - GPS Maps & Live Traffic
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TomTom GO Navigation - GPS Maps & Live Traffic. We can see some advertising trends.
Top 1 Ad Creative of TomTom GO Navigation - GPS Maps & Live Traffic
Ad Details ：
Headline ：TomTom GO Navigation
Text ：Kleine Investition, große Ersparnis.
Top 2 Ad Creative of TomTom GO Navigation - GPS Maps & Live Traffic
Ad Details ：
Headline ：TomTom GO Navigation
Text ：Kleine Investition, große Ersparnis.
Top 3 Ad Creative of TomTom GO Navigation - GPS Maps & Live Traffic
Ad Details ：
Headline ：TomTom GO Navigation
Text ：Kleine Investition, große Ersparnis.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 210 | 210 | 210 |
| Popularity | 984 | 984 | 984 |
| Dimensions | 1081 x 1080 | 1081 x 1080 | 1081 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 2 | 2 |
| Countries | Netherlands,Switzerland,Belgium,France | Netherlands,Switzerland,Belgium,France | Netherlands,France,Switzerland,Belgium |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for TomTom GO Navigation - GPS Maps & Live Traffic in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free TomTom GO Navigation - GPS Maps & Live Traffic's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to TomTom GO Navigation - GPS Maps & Live Traffic, you can click the app name below to view related reports, or you can find more info in ASOTools.