Touch ‘n Go eWallet Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Touch ‘n Go eWallet's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Touch ‘n Go eWallet.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Touch ‘n Go eWallet
App Name : Touch ‘n Go eWallet
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : TNG Digital Sdn Bhd
Publisher : Fotor - Photo Editor&Collage,GulogGratis,开箱模拟器 for 皇室战争,MySQL QueryDB Client,appsGratis,MakeupPlus - Virtual Makeup,Instagram,地铁跑酷 - 官方中文版,Un día más culto
Total creative ads during the time period : 1,159
Duration : 971
Popularity : 105,838
Check ASO Keywords of Touch ‘n Go eWallet
2. Touch ‘n Go eWallet’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Touch ‘n Go eWallet in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Touch ‘n Go eWallet in the recent period. As of 2021-03-16, among the Touch ‘n Go eWallet‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Touch ‘n Go eWallet's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-16, Touch ‘n Go eWallet‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Touch ‘n Go eWallet
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Touch ‘n Go eWallet. We can see some advertising trends.
Top 1 Ad Creative of Touch ‘n Go eWallet
Ad Details ：
Headline ：Top-up your mobile prepaid with Touch 'n Go eWallet
Text ：
Top 2 Ad Creative of Touch ‘n Go eWallet
Ad Details ：
Headline ：Cashless and convenient with Touch 'n Go eWallet
Text ：
Top 3 Ad Creative of Touch ‘n Go eWallet
Ad Details ：
Headline ：Cashless and convenient with Touch 'n Go eWallet
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 108 | 102 | 102 |
| Popularity | 834 | 827 | 811 |
| Dimensions | 400 x 300 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Malaysia | Malaysia | Malaysia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Touch ‘n Go eWallet in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Touch ‘n Go eWallet's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Touch ‘n Go eWallet, you can click the app name below to view related reports, or you can find more info in ASOTools.