Traeger Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Traeger's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Traeger.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Traeger
App Name : Traeger
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Traeger Pellet Grills, LLC.
Publisher : Instagram,Facebook,Pop Pop The Balloons FREE,ABC Word Drop Puzzle For Kids,Preschool Puzzle – Free App,野菜カード 子供向け図鑑 教育・知育・英語,BeautyPlus - Best Selfie Cam & Easy Photo Editor
Total creative ads during the time period : 185
Duration : 667
Popularity : 31,503
Check ASO Keywords of Traeger
2. Traeger’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Traeger in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Traeger in the recent period. As of 2021-05-27, among the Traeger‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Traeger's the proportion of networks impressions are placed like this:
TikTok's proportion is 51.66%,
Pinterest's proportion is 48.34%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, Traeger‘s network with the most ads is Pinterest and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Traeger
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Traeger. We can see some advertising trends.
Top 1 Ad Creative of Traeger
Ad Details ：
Headline ：Welcome to the Traegerhood
Text ：
Top 2 Ad Creative of Traeger
Ad Details ：
Headline ：Keep the Wood Times Rolling
Text ：
Top 3 Ad Creative of Traeger
Ad Details ：
Headline ：Keep the Wood Times Rolling
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 281 | 133 | 114 |
| Popularity | 969 | 919 | 825 |
| Dimensions | 400 x 300 | 1024 x 1280 | 1024 x 1280 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 1 | 1 |
| Countries | Australia,Canada,United Kingdom,United States | United States,Canada | Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Traeger in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Traeger's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Traeger, you can click the app name below to view related reports, or you can find more info in ASOTools.