Traveloka: Book Hotel, Flight Ticket & Activities Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Traveloka: Book Hotel, Flight Ticket & Activities's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Traveloka: Book Hotel, Flight Ticket & Activities.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Traveloka: Book Hotel, Flight Ticket & Activities

App Name : Traveloka: Book Hotel, Flight Ticket & Activities

Logo

Traveloka: Book Hotel, Flight Ticket & Activities-SocialPeta

OS : Android

Network : Audience Network,Google Ads(Admob),Facebook

Developer : Traveloka

Publisher : Photo Editor & Pic Collage - Sweet Selfie Camera,Treehouse Table,True Mobile Caller ID Locator & Call Blocker,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Tandem Language Exchange: Speak & learn languages,TalkU Free Calls +Free Texting +International Call,YouCam Nails - Manicure Salon for Custom Nail Art,Talkray - Free Calls Texts,SHAREit - Transfer & Share

Total creative ads during the time period : 10,000

Duration : 2,140

Popularity : 1,537,865

2. Traveloka: Book Hotel, Flight Ticket & Activities’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Traveloka: Book Hotel, Flight Ticket & Activities in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Traveloka: Book Hotel, Flight Ticket & Activities in the recent period. As of 2021-03-16, among the Traveloka: Book Hotel, Flight Ticket & Activities‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 5.3%, Playable Ads category's proportion is 0.0%, Image category's proportion is 91.67%, Carousel category's proportion is 3.03%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Traveloka: Book Hotel, Flight Ticket & Activities's the proportion of networks impressions are placed like this:

Facebook's proportion is 25.5%,

Audience Network's proportion is 25.46%,

Instagram's proportion is 25.38%,

Messenger's proportion is 23.66%,

's proportion is .

In the date of 2021-03-16, Traveloka: Book Hotel, Flight Ticket & Activities‘s network with the most ads is Instagram and its proportion is 26.52%.

3. Top 3 Ad Creative Analysis of Traveloka: Book Hotel, Flight Ticket & Activities

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Traveloka: Book Hotel, Flight Ticket & Activities. We can see some advertising trends.

Top 1 Ad Creative of Traveloka: Book Hotel, Flight Ticket & Activities

Ad Details :

Headline :Traveloka Book Flight & Hotel

Text :Siapkan diri untuk menyanyikan lagu-lagu favorit. Tiket masih tersedia di Traveloka!

Top 2 Ad Creative of Traveloka: Book Hotel, Flight Ticket & Activities

Ad Details :

Headline :Traveloka เที่ยวบินที่พัก

Text :ประหยัดทุกทริป คลิกเดียว เที่ยวเลย! โปรโมชั่นสุดคุ้มมากมายรออยู่บนแอพ Traveloka!

Top 3 Ad Creative of Traveloka: Book Hotel, Flight Ticket & Activities

Ad Details :

Headline :Cheaper Price on App

Text :Complete your vacation experience with Traveloka

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 160 347 325
Popularity 998 994 987
Dimensions 400 x 224 1080 x 1080 512 x 250
Creative Type Video Video Image
Network Audience Network Facebook Google Ads(Admob)
Related Ads 73 2 2
Countries Indonesia Thailand Canada,United States,Australia,United Kingdom
Language Indonesian Thai English

Through the above analysis, we can see that the most effective channel for Traveloka: Book Hotel, Flight Ticket & Activities in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free Traveloka: Book Hotel, Flight Ticket & Activities's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Traveloka: Book Hotel, Flight Ticket & Activities, you can click the app name below to view related reports.