Traveloka: Flight, Hotel, Trip Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Traveloka: Flight, Hotel, Trip’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Traveloka: Flight, Hotel, Trip.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Traveloka: Flight, Hotel, Trip

App Name : Traveloka: Flight, Hotel, Trip

Logo

Traveloka: Flight, Hotel, Trip-SocialPeta

OS : iOS

Network : Audience Network,Google Ads(Admob),Facebook

Developer : PT Traveloka Indonesia

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,OLX Clasificados,MakeupPlus,MySQL QueryDB Client,开箱模拟器 for 皇室战争,地铁跑酷 - 官方中文版,appsGratis

Total creative ads during the time period : 11,604

Duration : 1,950

Popularity : 588,619

2. Traveloka: Flight, Hotel, Trip’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Traveloka: Flight, Hotel, Trip in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Traveloka: Flight, Hotel, Trip in the recent period. As of 2020-09-07, among the Traveloka: Flight, Hotel, Trip‘s ad creative, the Html category’s proportion is 77.78%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 5.56%, Carousel category’s proportion is 16.67%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Traveloka: Flight, Hotel, Trip’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

Facebook’s proportion is 0.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Traveloka: Flight, Hotel, Trip‘s network with the most ads is Google Ads(Admob) and its proportion is 83.33%.

3. Top 3 Ad Creative Analysis of Traveloka: Flight, Hotel, Trip

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Traveloka: Flight, Hotel, Trip. We can see some advertising trends.

Top 1 Ad Creative of Traveloka: Flight, Hotel, Trip

Ad Details :

Headline :#TravelokaXperience

Text :

Top 2 Ad Creative of Traveloka: Flight, Hotel, Trip

Ad Details :

Headline :Traveloka Book Flight & Hotel

Text :Ready to have fun? Meet Traveloka Xperience!🎡 Whether you want to go out with your...

Top 3 Ad Creative of Traveloka: Flight, Hotel, Trip

Ad Details :

Headline :Traveloka Book Flight & Hotel

Text :ประหยัดทุกทริป คลิกเดียว เที่ยวเลย! โปรโมชั่นสุดคุ้มมากมายรออยู่บนแอพ Traveloka!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 93 148 73
Popularity 689 601 543
Dimensions 400 x 400 400 x 400 417 x 417
Creative Type Video Video Video
Network Facebook Audience Network Audience Network
Related Ads 1 2 1
Countries Philippines,United States Canada,United States,Australia,United Kingdom Thailand
Language NA English Thai

Through the above analysis, we can see that the most effective channel for Traveloka: Flight, Hotel, Trip in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Traveloka: Flight, Hotel, Trip’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Traveloka: Flight, Hotel, Trip, you can click the app name below to view related reports.