URIDE Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the URIDE's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps URIDE.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of URIDE
App Name : URIDE
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Uride
Publisher : Instagram,Facebook
Total creative ads during the time period : 163
Duration : 671
Popularity : 13,737
Check ASO Keywords of URIDE
2. URIDE’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser URIDE in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of URIDE in the recent period. As of 2021-05-25, among the URIDE‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, URIDE's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.97%,
Instagram's proportion is 25.97%,
Messenger's proportion is 25.63%,
Audience Network's proportion is 22.44%,
's proportion is .
In the date of 2021-05-25, URIDE‘s network with the most ads is Facebook and its proportion is 26.67%.
3. Top 3 Ad Creative Analysis of URIDE
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of URIDE. We can see some advertising trends.
Top 1 Ad Creative of URIDE
Ad Details ：
Headline ：Ride with us while you are here!
Text ：We are excited to have you!
Top 2 Ad Creative of URIDE
Ad Details ：
Headline ：Sign Up To Drive Today!
Text ：Uride, Canada's Ridesharing Company, is looking for drivers! It doesn't matter if you are interested in driving part-time or full-time, driving for Uride is extremely flexible and easy!
Top 3 Ad Creative of URIDE
Ad Details ：
Headline ：Sign Up To Drive Today!
Text ：Uride, Canada's Ridesharing Company, is looking for drivers! It doesn't matter if you are interested in driving part-time or full-time, driving for Uride is extremely flexible and easy!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 310 | 87 | 87 |
| Popularity | 945 | 229 | 227 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 3 | 13 | 14 |
| Countries | Australia,Canada,United Kingdom,United States | Australia,Canada,United States,United Kingdom | Australia,United Kingdom,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for URIDE in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free URIDE's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to URIDE, you can click the app name below to view related reports, or you can find more info in ASOTools.