UzPass Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the UzPass's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps UzPass.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of UzPass
App Name : UzPass
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : OOO TNH-SARMOYA
Publisher : Instagram,Bible Study - Study The Bible By Topic,Korean Food Recipes - 10k Recipes,YouCam Nails - Manicure Salon for Custom Nail Art,Free VPN security unblock Proxy -Snap Master VPN,Video Collage: Mix VideoPhoto,Text Free: WiFi Calling App
Total creative ads during the time period : 19
Duration : 497
Popularity : 1,115
Check ASO Keywords of UzPass
2. UzPass’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser UzPass in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of UzPass in the recent period. As of 2020-09-09, among the UzPass‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-09, UzPass's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
Facebook's proportion is 0.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-09, UzPass‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of UzPass
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of UzPass. We can see some advertising trends.
Top 1 Ad Creative of UzPass
Ad Details ：
Headline ：UzPass
Text ：Впервые в Узбекистане! Дисконтный + Туристический сервис в одном приложение.
Top 2 Ad Creative of UzPass
Ad Details ：
Headline ：UzPass
Text ：O'zbekistonda ilk bor! UzPass sayyohlik ilovasi.
Top 3 Ad Creative of UzPass
Ad Details ：
Headline ：UzPass
Text ：Как развить свой бизнес до невероятных масштабов за короткое время, а главное совершенно БЕСПЛАТНО? ⠀ Сотрудничество с UzPass для представителей туристической сферы и общественного питания – это та самая уникальная возможность получить новых постоянных клиентов за пару кликов. ✅ ⠀ Просто регистрируйтесь в нашем приложении на бесплатной основе и поднимайте свое дело до топовых уровней. ⠀ Кто может пройти регистрацию? ⠀ Кафе; 🥗 Рестораны; Гиды; Туристические компании; ✈️ Авиа и ж/д кассы; Компании по аренде авто; Компании, предоставляющие авто и автобусы с водителем; Службы такси, оказывающие перевозку по городам. ⠀ Мы ждём вас! Пришло время нашего развития! ✊ - - - - - - - - Qanday qilib qisqa vaqt ichida biznesingizni aql bovar qilmas darajada, asosiysi esa mutlaqo BEPUL ravishda rivojlantirish mumkin? ⠀ Turizm va umumiy ovqatlanish sohasi vakillari uchun UzPass bilan hamkorlik qilish – bir necha harakat yordamida doimiy mijozlarga ega bo‘lish imkonini beradigan noyob imkoniyat. ✅ ⠀ Ilovamizda bepul ro‘yxatdan o‘ting va o‘z ishingizni yuqori darajalarga ko‘taring. ⠀ Kimlar ro‘yxatdan o‘tishi mumkin? ⠀ Каfe; 🥗 Restoranlar; Yo‘lboshchilar; Тuristik kompaniyalar; ✈️ Аvia va t/y kassalari; Avto ijarasi bilan shug‘ullanuvchi kompaniyalar; Avto va avtobuslarni haydovchi bilan taqdim etadigan kompaniyalar; Shaharlar bo‘yicha yo‘lovchi tashish xizmatini ko‘rsatuvchi taksi xizmatlari. ⠀ Biz sizlarni kutamiz! Rivojlanish vaqti keldi! ✊
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 6 | 3 | 1 |
| Popularity | 61 | 55 | 52 |
| Dimensions | 796 x 416 | 796 x 416 | 720 x 720 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Russia | Turkey | Uzbekistan |
| Language | Russian | Turkish | Russian |
Through the above analysis, we can see that the most effective channel for UzPass in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free UzPass's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to UzPass, you can click the app name below to view related reports, or you can find more info in ASOTools.