Vasco Polo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Vasco Polo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Vasco Polo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Vasco Polo
App Name : Vasco Polo
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : VASCO POLO
Publisher : Instagram,Facebook
Total creative ads during the time period : 22
Duration : 234
Popularity : 4,911
Check ASO Keywords of Vasco Polo
2. Vasco Polo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Vasco Polo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Vasco Polo in the recent period. As of 2021-03-12, among the Vasco Polo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Vasco Polo's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-12, Vasco Polo‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Vasco Polo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Vasco Polo. We can see some advertising trends.
Top 1 Ad Creative of Vasco Polo
Ad Details ：
Headline ：Vasco Polo
Text ：Meet people from any nationality wherever you are !
Top 2 Ad Creative of Vasco Polo
Ad Details ：
Headline ：Vasco Polo
Text ：Meet people from any nationality wherever you are !
Top 3 Ad Creative of Vasco Polo
Ad Details ：
Headline ：Vasco Polo
Text ：Meet people from any nationality wherever you are !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 6 | 6 | 5 |
| Popularity | 62 | 62 | 59 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,Australia,United Kingdom,United States | United States,Canada,United Kingdom,Australia | United States,Australia,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Vasco Polo in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Vasco Polo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Vasco Polo, you can click the app name below to view related reports, or you can find more info in ASOTools.