Virgin Megastore Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Virgin Megastore's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Virgin Megastore.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Virgin Megastore
App Name : Virgin Megastore
Logo：
OS : iOS
Network : Instagram,Facebook,Messenger
Developer : Virgin Megastore
Publisher : Instagram,Facebook
Total creative ads during the time period : 300
Duration : 47
Popularity : 20,067
Check ASO Keywords of Virgin Megastore
2. Virgin Megastore’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Virgin Megastore in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Virgin Megastore in the recent period. As of 2021-03-16, among the Virgin Megastore‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Virgin Megastore's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.57%,
Audience Network's proportion is 28.57%,
Instagram's proportion is 28.57%,
Messenger's proportion is 14.29%,
's proportion is .
In the date of 2021-03-16, Virgin Megastore‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Virgin Megastore
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Virgin Megastore. We can see some advertising trends.
Top 1 Ad Creative of Virgin Megastore
Ad Details ：
Headline ：Razer
Text ：Ultra Fast. Ultra Small. Ultra Powerful. ✅ Intel® Core™ i7 8 core processor ✅ 15.6-inch edge-to-edge display ✅ up to 300Hz FHD Matte or OLED 4K Touch
Top 2 Ad Creative of Virgin Megastore
Ad Details ：
Headline ：Winter dream special album
Text ：Add to cart now! Shop online from Virgin Megastore and get your favorite products . Plus, free delivery when you spend AED 200.
Top 3 Ad Creative of Virgin Megastore
Ad Details ：
Headline ：My id is gangnam beauty o.s.t - jtbc drama im soo hyang astro cha eun woo
Text ：Add to cart now! Shop online from Virgin Megastore and get your favorite products . Plus, free delivery when you spend AED 200.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 44 | 33 | 33 |
| Popularity | 238 | 105 | 105 |
| Dimensions | 640 x 640 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 2 | 2 |
| Countries | Italy,San Marino | United Kingdom,Australia,Canada,United States | United Kingdom,United States,Australia,Canada |
| Language | Italian | English | English |
Through the above analysis, we can see that the most effective channel for Virgin Megastore in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Virgin Megastore's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Virgin Megastore, you can click the app name below to view related reports, or you can find more info in ASOTools.