VocaPlay Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the VocaPlay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps VocaPlay.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of VocaPlay

App Name : VocaPlay

Logo：

OS : iOS

Network : Google Ads(Admob)

Developer : Lingo AB

Publisher : 炎上中 -社群模擬放置型遊戲-,星际海盗船 - 2016最新全民益智休闲动作单机游戏,Dinosaur Dots Connect for kids,I Love Hue,我的灌篮大师益智游戏2017版,这个救护车警车是什么？,WildLife Africa - Mi reserva,Drift Mania Championship,Offline Conversations - Easy English Practice,凉菜食谱大全

Total creative ads during the time period : 20

Duration : 34

Popularity : 1,056

Check ASO Keywords of VocaPlay

2. VocaPlay’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser VocaPlay in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of VocaPlay in the recent period. As of 2020-10-01, among the VocaPlay‘s ad creative, the Html category's proportion is 25.0%, Video category's proportion is 25.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 25.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-01, VocaPlay's the proportion of networks impressions are placed like this:

Google Ads(Admob)'s proportion is 100.0%,

's proportion is ,

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In the date of 2020-10-01, VocaPlay‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of VocaPlay

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of VocaPlay. We can see some advertising trends.

Top 1 Ad Creative of VocaPlay

Ad Details ：

Headline ：Over 600 interactive exercises

Text ：Based on research and proven methods.

Top 2 Ad Creative of VocaPlay

Ad Details ：

Headline ：Over 600 interactive exercises

Text ：Language training essentials.

Top 3 Ad Creative of VocaPlay

Ad Details ：

Headline ：Over 600 interactive exercises

Text ：Based on research and proven methods.

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for VocaPlay in recent advertising is Google Ads(Admob), and the main creative type is Image.

In conclusion: The above is a free VocaPlay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to VocaPlay, you can click the app name below to view related reports, or you can find more info in ASOTools.

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