Walmart Shopping & Grocery Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Walmart Shopping & Grocery's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Walmart Shopping & Grocery.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Walmart Shopping & Grocery
App Name : Walmart Shopping & Grocery
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Walmart
Publisher : Tandem Language Exchange: Speak & learn languages,Korean Food Recipes - 10k Recipes,Instagram,Facebook,Palco MP3,Photo Editor & Pic Collage - Sweet Selfie Camera,True Mobile Caller ID Locator & Call Blocker,Treehouse Table,BeSoccer - Soccer Live Score
Total creative ads during the time period : 10,000
Duration : 2,532
Popularity : 253,457
Check ASO Keywords of Walmart Shopping & Grocery
2. Walmart Shopping & Grocery’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Walmart Shopping & Grocery in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Walmart Shopping & Grocery in the recent period. As of 2021-05-24, among the Walmart Shopping & Grocery‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-24, Walmart Shopping & Grocery's the proportion of networks impressions are placed like this:
Instagram's proportion is 55.56%,
Facebook's proportion is 44.44%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-24, Walmart Shopping & Grocery‘s network with the most ads is Instagram and its proportion is 57.14%.
3. Top 3 Ad Creative Analysis of Walmart Shopping & Grocery
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Walmart Shopping & Grocery. We can see some advertising trends.
Top 1 Ad Creative of Walmart Shopping & Grocery
Ad Details ：
Headline ：Download the new app
Text ：Shop the store & more
Top 2 Ad Creative of Walmart Shopping & Grocery
Ad Details ：
Headline ：Install \x26 start shopping.
Text ：It’s easier with the app.
Top 3 Ad Creative of Walmart Shopping & Grocery
Ad Details ：
Headline ：Download the new app
Text ：Shop the store & more
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 120 | 89 | 63 |
| Popularity | 435 | 201 | 177 |
| Dimensions | 360 x 360 | 512 x 250 | 640 x 360 |
| Creative Type | Video | Image | Video |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 2 | 3 | 2 |
| Countries | Australia,United Kingdom,Canada,United States | United Kingdom,Australia,Canada,United States | United Kingdom,Canada,Australia,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Walmart Shopping & Grocery in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Walmart Shopping & Grocery's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Walmart Shopping & Grocery, you can click the app name below to view related reports, or you can find more info in ASOTools.