War and Wit Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the War and Wit's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps War and Wit.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of War and Wit
App Name : War and Wit
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : uCool, Inc.
Publisher : Instagram,Facebook,Drift Mania Championship,英検® 2級 準2級 3級 の英単語,Monster Truck Parking Game Real Car Racing Games,Smashy Road: Wanted
Total creative ads during the time period : 707
Duration : 305
Popularity : 156,895
Check ASO Keywords of War and Wit
2. War and Wit’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser War and Wit in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of War and Wit in the recent period. As of 2021-03-15, among the War and Wit‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 99.08%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.92%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, War and Wit's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.09%,
Facebook's proportion is 24.98%,
Instagram's proportion is 24.66%,
Audience Network's proportion is 24.42%,
Mobvista's proportion is 0.86%.
In the date of 2021-03-15, War and Wit‘s network with the most ads is Facebook and its proportion is 24.77%.
3. Top 3 Ad Creative Analysis of War and Wit
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of War and Wit. We can see some advertising trends.
Top 1 Ad Creative of War and Wit
Ad Details ：
Headline ：Spela GRATIS nu!
Text ：Chiêu mộ những Anh hùng Vĩ đại! Hãy thử thách bản thân trong trò chơi RPG xếp kim cương sử thi này!
Top 2 Ad Creative of War and Wit
Ad Details ：
Headline ：Try it yourself!
Text ：Chiêu mộ những Anh hùng Vĩ đại! Hãy thử thách bản thân trong trò chơi RPG xếp kim cương sử thi này!
Top 3 Ad Creative of War and Wit
Ad Details ：
Headline ：Try it yourself!
Text ：Chiêu mộ những Anh hùng Vĩ đại! Hãy thử thách bản thân trong trò chơi RPG xếp kim cương sử thi này!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 167 | 167 | 167 |
| Popularity | 929 | 907 | 904 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 5 | 4 | 5 |
| Countries | Australia,Canada,Switzerland,Germany,United Kingdom,Ireland,Israel,Japan,Korea,New Zealand,Sweden,United States,South Africa | Australia,Canada,Switzerland,Germany,United Kingdom,Ireland,Israel,Japan,Korea,New Zealand,Sweden,United States,South Africa | Australia,Canada,Switzerland,Germany,United Kingdom,Ireland,Israel,Japan,Korea,New Zealand,Sweden,United States,South Africa |
| Language | Vietnamese | Vietnamese | Vietnamese |
Through the above analysis, we can see that the most effective channel for War and Wit in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free War and Wit's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to War and Wit, you can click the app name below to view related reports, or you can find more info in ASOTools.