Wash & Drive Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wash & Drive's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wash & Drive.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wash & Drive
App Name : Wash & Drive
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Tickoff.se
Publisher : Instagram,Facebook
Total creative ads during the time period : 12
Duration : 339
Popularity : 4,196
Check ASO Keywords of Wash & Drive
2. Wash & Drive’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wash & Drive in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wash & Drive in the recent period. As of 2021-02-27, among the Wash & Drive‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-27, Wash & Drive's the proportion of networks impressions are placed like this:
Facebook's proportion is 41.99%,
Instagram's proportion is 41.99%,
Messenger's proportion is 16.02%,
's proportion is ,
's proportion is .
In the date of 2021-02-27, Wash & Drive‘s network with the most ads is Facebook and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of Wash & Drive
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wash & Drive. We can see some advertising trends.
Top 1 Ad Creative of Wash & Drive
Ad Details ：
Headline ：Från 60 kr/tvätt
Text ：Teckna tvättabonnemang för din bil 🚗
För en fast månadskostnad tvättar du din bil hos oss upp till 5 gånger i månaden. Från 299 kr/mån per bil!
⏱ Snabbt: 5 minuter per tvätt och hög kapacitet med 60 bil i timmen.
💧 Skonsam: Med manuell förspolning och patenterad borstteknik.
🙋♂ Enkelt: Automatiskt tillträde med nummerplåtsavläsning och vår personal tar sköter resten.
🌱 Miljövänligt: 93% vattenåtervinning och Svanenmärkt.
Mer info hittar du på: www.washndrive.se/biltvatt
Teckna abonnemang direkt i din Wash & Drive-app!
Apple: https://apple.co/2OX3W23
Android: https://goo.gl/37XzFH
Top 2 Ad Creative of Wash & Drive
Ad Details ：
Headline ：Från 60 kr/tvätt
Text ：Teckna tvättabonnemang för din bil 🚗
För en fast månadskostnad tvättar du din bil hos oss upp till 5 gånger i månaden. Från 299 kr/mån per bil!
⏱ Snabbt: 5 minuter per tvätt och hög kapacitet med 60 bil i timmen.
💧 Skonsam: Med manuell förspolning och patenterad borstteknik.
🙋♂ Enkelt: Automatiskt tillträde med nummerplåtsavläsning och vår personal tar sköter resten.
🌱 Miljövänligt: 93% vattenåtervinning och Svanenmärkt.
Mer info hittar du på: www.washndrive.se/biltvatt
Teckna abonnemang direkt i din Wash & Drive-app!
Apple: https://apple.co/2OX3W23
Android: https://goo.gl/37XzFH
Top 3 Ad Creative of Wash & Drive
Ad Details ：
Headline ：Från 60 kr/tvätt
Text ：Teckna tvättabonnemang för din bil 🚗
För en fast månadskostnad tvättar du din bil hos oss upp till 5 gånger i månaden. Från 299 kr/mån per bil!
⏱ Snabbt: 5 minuter per tvätt och hög kapacitet med 60 bil i timmen.
💧 Skonsam: Med manuell förspolning och patenterad borstteknik.
🙋♂ Enkelt: Automatiskt tillträde med nummerplåtsavläsning och vår personal tar sköter resten.
🌱 Miljövänligt: 93% vattenåtervinning och Svanenmärkt.
Mer info hittar du på: www.washndrive.se/biltvatt
Teckna abonnemang direkt i din Wash & Drive-app!
Apple: https://apple.co/2OX3W23
Android: https://goo.gl/37XzFH
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 74 | 74 | 74 |
| Popularity | 281 | 279 | 270 |
| Dimensions | 340 x 426 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 2 | 3 |
| Countries | Sweden | Sweden | Sweden |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Wash & Drive in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Wash & Drive's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wash & Drive, you can click the app name below to view related reports, or you can find more info in ASOTools.