Washos: Mobile Car Wash App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Washos: Mobile Car Wash App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Washos: Mobile Car Wash App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Washos: Mobile Car Wash App
App Name : Washos: Mobile Car Wash App
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Washos, Inc.
Publisher : Instagram
Total creative ads during the time period : 32
Duration : 180
Popularity : 8,754
Check ASO Keywords of Washos: Mobile Car Wash App
2. Washos: Mobile Car Wash App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Washos: Mobile Car Wash App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Washos: Mobile Car Wash App in the recent period. As of 2020-12-22, among the Washos: Mobile Car Wash App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-22, Washos: Mobile Car Wash App's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.16%,
Audience Network's proportion is 28.15%,
Instagram's proportion is 21.98%,
Messenger's proportion is 21.71%,
's proportion is .
In the date of 2020-12-22, Washos: Mobile Car Wash App‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Washos: Mobile Car Wash App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Washos: Mobile Car Wash App. We can see some advertising trends.
Top 1 Ad Creative of Washos: Mobile Car Wash App
Ad Details ：
Headline ：Get up to 50% OFF your first wash when you install today.
Text ：Washos is your go-to solution for getting your car cleaned at your home or office. Here's what we offer: TRUSTWORTHY DETAILERS All of the detailers on our platform are insured, trained and well equipped to get your vehicle sparkling. BOOK NOW OR SCHEDULE Detailers can be on site as soon as 90 min...
Top 2 Ad Creative of Washos: Mobile Car Wash App
Ad Details ：
Headline ：Get up to 50% OFF your first wash when you install today.
Text ：Get 20% off your first wash when you use promo HELLO and install the WASHOS app today. Keeping your car clean has never been so safe & easy.
We've cleaned over 90,000 cars over the past few years and have saved our customers thousands of hours by coming to them to wash & detail their cars.
Having a clean car is as easy as 1-2-3.
📲 Install the app.
⚡️ Create your profile in seconds.
🏡 Select location, package, date, and book!
Top 3 Ad Creative of Washos: Mobile Car Wash App
Ad Details ：
Headline ：The Easiest Way to Keep Your Car Looking New. 🚘
Text ：Having a clean car is as easy as 1-2-3.
📲 Install the app.
⚡️ Create your profile in seconds.
🏡 Select location, package, date, and book!
We've cleaned over 90,000 cars over the past few years and have saved our customers thousands of hours by coming to them to wash & detail their cars.
With over 500 reviews on yelp we couldn't share them all here, but here are a few of our faves.
"Fidel just did my car wash and honestly, I'm AMAZED. I was hesitant to try because I'm loyal to my local car wash, but due to everything going on they're unfortunately closed and my car, unfortunately, couldn't endure another day of dirt after months of being parked."
- Crystal
"Had my second Washos car wash today. Frank P is seriously "the car whisperer." He got out stains on my rims that nobody has been able to get off for years! He was very professional and provided everything. I think i found my new car guy. Really great service! It's nice to have them come to your house and clean your car -no hassle!"
- Carrie
"Did I get a new car? No. But is sure does look like one after getting the royal wash treatment. I always go to the $5 tunnels which just splash some water on the car and its never clean. I decided to get a my car washed for real this time and Washos delivered. They managed to get the interior stains out and the weird paint? or just bird poo on my roof. My car looks and smells like new. Do yourself a favor and treat your car once in a while. You will love it and the people who ride with you will love it."
- Benjamin
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 160 | 160 | 96 |
| Popularity | 985 | 984 | 802 |
| Dimensions | 400 x 300 | 400 x 300 | 2048 x 2048 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Washos: Mobile Car Wash App in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Washos: Mobile Car Wash App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Washos: Mobile Car Wash App, you can click the app name below to view related reports, or you can find more info in ASOTools.