WaterBear Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WaterBear's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WaterBear.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WaterBear
App Name : WaterBear
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : WaterBear Network
Publisher : Instagram,Facebook,Gyan Mahakumbh 2019,Twins Babysitter Daycare - Caring Games,Oajoo Device Info Wallpaper,Motivation 365 : Daily Motivation & inspiration
Total creative ads during the time period : 301
Duration : 104
Popularity : 22,933
Check ASO Keywords of WaterBear
2. WaterBear’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WaterBear in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WaterBear in the recent period. As of 2021-03-13, among the WaterBear‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, WaterBear's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.49%,
Audience Network's proportion is 24.88%,
Messenger's proportion is 24.83%,
Instagram's proportion is 24.8%,
's proportion is .
In the date of 2021-03-13, WaterBear‘s network with the most ads is Audience Network and its proportion is 25.71%.
3. Top 3 Ad Creative Analysis of WaterBear
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WaterBear. We can see some advertising trends.
Top 1 Ad Creative of WaterBear
Ad Details ：
Headline ：Sign up and watch for FREE
Text ：The first interactive streaming platform dedicated to the future of our planet.
Top 2 Ad Creative of WaterBear
Ad Details ：
Headline ：Sign up for FREE
Text ：The first interactive streaming platform dedicated to the future of our planet
Top 3 Ad Creative of WaterBear
Ad Details ：
Headline ：Free Membership
Text ：www.waterbear.com
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 19 | 64 | 46 |
| Popularity | 466 | 226 | 216 |
| Dimensions | 720 x 1280 | 720 x 900 | 1920 x 1080 |
| Creative Type | Video | Video | Video |
| Network | YouTube | ||
| Related Ads | 2 | 2 | 1 |
| Countries | United Kingdom,Australia,Canada,United States | Canada,United States,United Kingdom,Australia | Australia,United Kingdom,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for WaterBear in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free WaterBear's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WaterBear, you can click the app name below to view related reports, or you can find more info in ASOTools.