Waze Navigation & Live Traffic Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Waze Navigation & Live Traffic’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Waze Navigation & Live Traffic.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Waze Navigation & Live Traffic

App Name : Waze Navigation & Live Traffic

Logo

Waze Navigation & Live Traffic-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Twitter

Developer : Waze Inc.

Publisher : 点泡泡 - Tap Tap Bubble,La Briscola Classici italiani,Can Knockdown,Fotor - Photo Editor & Collage,AppBox Pro,Bubble Explode - Burst Bubbles,Coin Dozer: Pirates,地铁跑酷 - 官方中文版

Total creative ads during the time period : 917

Duration : 2,180

Popularity : 50,814

2. Waze Navigation & Live Traffic’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Waze Navigation & Live Traffic in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Waze Navigation & Live Traffic in the recent period. As of 2020-09-07, among the Waze Navigation & Live Traffic‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Waze Navigation & Live Traffic’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 25.0%,

Audience Network’s proportion is 25.0%,

Instagram’s proportion is 25.0%,

Messenger’s proportion is 25.0%,

’s proportion is .

In the date of 2020-09-07, Waze Navigation & Live Traffic‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Waze Navigation & Live Traffic

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Waze Navigation & Live Traffic. We can see some advertising trends.

Top 1 Ad Creative of Waze Navigation & Live Traffic

Ad Details :

Headline :Avoid traffic from Purim in Netanya

Text :If you're driving in נתניה, these roads will be closed due to the Purim in Netanya

Top 2 Ad Creative of Waze Navigation & Live Traffic

Ad Details :

Headline :Waze Navigation & Live Traffic

Text :Fender bender during rush hour? Get routes that update in real-time to avoid crashes.

Top 3 Ad Creative of Waze Navigation & Live Traffic

Ad Details :

Headline :Waze Carpool

Text :Carona pro trabalho aumenta as amizades e diminui engarrafamentos. Baixe o app pra melhorar a sua vida e sua cidade.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 293 234 224
Popularity 999 995 995
Dimensions 1200 x 630
Creative Type Image Image Image
Network Facebook Twitter Twitter
Related Ads 1 1 1
Countries Israel United States,Australia,United Kingdom,Canada Angola,Portugal,Brazil
Language English English Portuguese

Through the above analysis, we can see that the most effective channel for Waze Navigation & Live Traffic in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Waze Navigation & Live Traffic’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Waze Navigation & Live Traffic, you can click the app name below to view related reports.